Tag: Zoom

IBOUSA Spring Video Meeting in Lieu of Conference

From Chris Cowlbeck, IBOUSA General Manager The coronavirus pandemic has indeed impacted our daily lives and IBOUSA was forced to cancel their Louisville conference last week.  In an effort to communicate with the people and companies in the independent billboard space, IBO has scheduled a ZOOM meeting series for Wednesday […]

Mark Boidman: “Short term, it’s defense, Long term, it’s offense.”

  THE rAVE Agency and Zoom partnered for the inaugural LAVNCH Week and Mark Boidman of PJ Solomon provided the Keynote address. Here are highlights from Boidman’s talk: Covid-Specific Media Impact There will be a slowdown in advertising spend as firms cut back on marketing budgets Though Media relating to […]