Good news for roadside billboards and transit advertising. US miles travelled increased 0.9% to 295 billion vehicle miles during August 2025 according to the FHWA August 2025 Traffic Volume Trends. Miles travelled increased 0.9% to 2,214 billion vehicle miles year to date. Miles travelled increase the most on the east […]
Good news for out of home in the US. Miles travelled is growing according to the July 2024 Traffic Volume Trends report published by the FHWA. Travel on all roads and streets increased 1.2% in July 2024 compared to July 2023. Year to date travel is up 0.9% for the […]
Vehicle miles travelled declined by 0.8% in January 2024 to 247.1 billion miles according to the FHWA January 2024 Travel Trends. Billboard Insider thinks heavy January snowstorms had something to do with this because most of the decline was concentrated in the snowbound north-central and south-central states. On a trailing […]
