Baton Rouge, LA – October 25, 2021 – Lamar Advertising, one of the largest outdoor advertising companies in the world, is commemorating a major milestone in Out of Home advertising – the 20th anniversary of the industry’s first large format digital billboard. The brainchild of former Lamar Vice […]
Lamar’s revenue grew 28% during the second quarter of 2021. Here are the results from the Lamar’s 2Q 21 earnings release together with a selection of Sean Reilly’s comments during the conference call. Revenues grew 28% to $445 million. Lamar CEO Sean Reilly expects Lamar’s total 2021 billboard revenue to […]
BATON ROUGE, La., July 12, 2021 (GLOBE NEWSWIRE) — Lamar Advertising Company (Nasdaq: LAMR), an owner and operator of outdoor advertising and logo sign displays, announced today that it has acquired a minority stake in Vistar Media, a leading global provider of programmatic technology for the digital out-of-home sector. Lamar’s […]
Baton Rouge, LA – June 2, 2021 – In conjunction with Pride Month in June, Lamar Advertising, one of the largest outdoor advertising companies in the world, has launched a nationwide campaign across the company’s digital billboard network to celebrate and express support for the LGBTQ+ community. The campaign’s core […]
OAAA’s Mission By: Anna Bager President & CEO, OAAA Click here to view the published article. As the OOH industry’s leading trade organization, our mission is to protect, advocate, and accelerate the growth of the entire OOH industry on behalf of our members. We do this by advocating for […]
Anna Bager moderated a CEO panel at yesterday’s OAAA/Geopath conference. Some of the highlights. Lamar Advertising CEO Sean Reilly on the resilience of billboards. Since this time last year I have consistently underestimated our ability to come back. This time last year we were all drawing down our revolvers…things exploded […]
Here are 7 takeaways from day one of the OAAA/Geopath 2021 conference. (1) The recovery is occurring faster than expected, says Sean Reilly, CEO, Lamar Advertising (2) “We learned how to sell other verticals,” Scott Wells, CEO, Clear Channel America on selling during covid. (3) “Covid brought new brands” to […]
Lamar continues to recover from covid with a stronger than exected first quarter. Here are the results of the earnings release and conference call. Revenues declined 8.8% to $371 million. Organic or acquisition adjusted revenues declined 8.2%. Adjusted EBIDTA was down 4.6% to $152 million during the first quarter of […]
The OAAA/Geopath 2021 Conference Agenda has been released. Billboard Insider doesn’t want to miss the Leadership Outlook panel. Plenty of other great panels. US House Majority Whip James E. Clyburn and Ken Klein on Political Issues Alexis Ohanian and Adquick CEO Matt O’Connor on OOH for Social AmpliAnna Gager interviews […]
Some advice from Link Media CEO Scott Lafoy and Lamar CEO Sean Reilly on the benefits of decentralized management taken from In Their Words – Out of Home Executives Talk About Out of Home. Scott Lafoy, CEO, Link Media First and foremost, we’ve been establishing local managers for each of […]
