For the past two plus years, we have all been kept apart. But finally, we are transitioning from pandemic to endemic mode, advertisers and consumers are as active as we’ve ever seen, new marketplaces and technologies are ascendant, and OOH is stronger and more relevant than ever. Whether you are […]
Interviews Confirm Marketers Value Out of Home Advertising to Create Buzz, Boost Media Plans May 21, 2019 (Las Vegas, NV) – Marketing executives express positive feelings about out of home advertising (OOH) in terms of its relevance and impact, according to a new analysis of marketer attitudes and perceptions. The […]
Tobaccowala Will Reveal Ad Community’s Perception of OOH Based on Interviews, Surveys Washington, DC (April 1, 2019) – Rishad Tobaccowala, chief growth officer of the Publicis Groupe, will address attendees of this year’s OAAA\Geopath OOH Media Conference + Expo, to be held at the Aria Las Vegas May 20-22, 2019. […]
