Tag: radio

Company of the Day: Mollman Outdoor

Company: Mollman Outdoor Signs Markets: Oklahoma Headquarters: 627 Chickasha, OK  73018 Phone: 405-224-1560 Mollman outdoor operates a billboard plant with 220 static displays and 3 digital displays in Southwest Oklahoma.  The company is run by Matthew Mollman.   The company is an operator associate in the IBOUSA. Matt, how did Mollman enter the outdoor […]

Magna Projects 7% US Out of Home Growth in 2023

Magna’s Winter 2022 Ad Forecast projects the US out of home industry revenues to grow 6.7% in 2023 in excess for 5.8%/year revenue growth for the US ad market.  The December 2022 Magna forecast trims growth by 1% from a previous Magna forecast due to economic concerns. Other forms of […]

9 Tips for Selling Out of Home Versus Radio

Jesse London has spent 25 years in media sales including 20 years selling out of home.   Today he gives 9 tips for selling out of home versus radio. (1) First, let’s find a way to include radio.  Radio and out of home complement each other since they reach the on-the-go […]