This story caught Billboard Insider’s eye. Peoria has a restrictive sign code with a moratorium on new off-premise signs and a 7 year amortization requirement on non-conforming signs. But guess what medium the city chooses to promote itself when it wishes to grow? Out of Home advertising. PEORIA, Ill., Sept. 13, […]
Did you know: Peoria is the largest city on the Illinois river. Peoria is the headquarters for Caterpillar Inc., one of the 30 companies composing the Dow Jones Industrial Average. This week’s Geopath Market Spotlight focuses on the Peoria-Bloomington DMA. Infographics for the top DMAs and much more are available […]
