Tag: oohsalesfaster

Readers Poll on Out of Home Account Executive Metrics

Here are the results of the Billboard Insider/OOHSalesFaster poll on a reasonable annual sales goal and number of accounts for an out of home  local account executive. Billboard Insider readers think a reasonable sales book for an out of home executive is $500,000 to $2 million.  We expect that those […]

Increase Your 2022 OOH Sales!

By Kevin Gephart A reader asked me for some strategies to grow sales in 2022. I appreciate their understanding of 2022 sales not hinging on external forces, but rather on developing and executing their own plan. How to grow sales is a big question that can pivot on one astoundingly […]