It’s a challenge to freshen up an ad in a popular out of home category like real estate. Durden Outdoor Creative Director Bill Durden found an economical solution for Tom West Realty. We talked with Bill. Bill, who came up with the idea for the lights? The lighting concept […]
Reliable Electric’s Brian Kline tells Billboard Insider that now is the time to convert your old lights to high efficiency LED’s, especially if you live in Michigan. What’s the program Brian? This year brings an opportunity for billboard operators in Michigan. Reliable Electric Products Company and Consumer’s Energy have partnered […]
