BATON ROUGE, La., May 04, 2022 (GLOBE NEWSWIRE) — Lamar Advertising Company (Nasdaq: LAMR), an owner and operator of outdoor advertising and logo sign displays, announced today that it has acquired Burkhart Advertising Inc. in Indiana. The purchase, which closed today, includes more than 1,500 billboard structures and 3,200 billboard […]
Tag: lamar
Shoutable platform makes it easy to create content to share on digital billboards and social media.
Las Vegas, NV. May 4, 2022. Just in time for Mother’s Day, Social Media stars Dixie and Charli D’Amelio announce their partnership with ShoutableTM, a new and unique way of creating and sharing messages with friends, family and loved ones. Using Shoutable’s new technology, anyone can create and post a […]
Who’s Who in the US Public OOH Board Rooms
Billboard Insider has compiled a list of the board members for Lamar Clear Channel and OUTFRONT. Nice work if you can get it. Out of home board members get paid a median salary of $205,000. Clear Channel pays a median $245,000. OUTFRONT pays a median of $205,000. Lamar pays directors […]
Pay Ratios for Lamar, OUTFRONT and Clear Channel Outdoor
Dodd-Frank requires public companies to disclose the pay ratio (e.g. the CEO’s total compensation compared to the median annual total compensation for all company employees). Billboard Insider has computed the pay ratios for Lamar, OUTFRONT and Clear Channel Outdoor pulled from each company’s Schedule 14A. Lamar had the lowest […]
Who Made What in 2021 at the Public OOH Companies
Billboard Insider has compiled executive salaries for Lamar, OUTFRONT and Clear Channel Outdoor during 2021 based on data in each company’s Schedule 14A. Total compensation for Public US out of home execs for 2020 and 2021 Two observations Every exec got a pay increase in 2021. The median pay […]
Reilly, Male and Wells to Address WOHO May Conference
The three giants of the US Out of Home industry – Lamar, Outfront Media and Clear Channel – are presenting at the World Out of Home Organization Global Congress in Toronto. The Congress runs next month from May 25-27. Lamar’s CEO Sean Reilly will share their unique culture and history, […]
Cathedral City, CA Bans New Billboards
On April 13, 2022 Cathedral City, California passed a new billboard ordinance which: forbids new billboards prevents the conversion of static to digital billboards makes all existing billboards legal non-conforming uses restricts cannabis ads on billboards within 1,000 feet of day care centers, schools, parks and the city library. The […]
Billboards over Covid but Street Furniture, Transit and Place Based Lag
A rising tide lifted all out of home sectors in 2021. Here are the 2021 annual US revenue figures broken down by sector. Street furniture revenue grew 43% in 2021, followed by billboards (up 17%), transit (up 11%) and place-based (up 3%). Roadside billboards have recovered and are […]
Out of Home Companies Outperform Market in 1Q 2022
The public US Out of Home companies outperformed the market in the first quarter of 2022. OUTFRONT was up 7% on news that it’s markets are returning to normal. Clear Channel Outdoor was up 5%. Lamar was down 2%. The S&P 500 declined by 5%. The public US out of […]
Sales Rep Productivity
What’s a reasonable figure for revenue per employee or revenue per sales rep at your out of home company? Looks like the three US public companies average $560,000 in annual revenue per employee and $1.8 million in revenue per sales rep. Billboard Insider is surprised that OUTFRONT’s revenue per sales […]