By Nicole Randall OAAA Communications Director This month, OAAA spotlights the Innovations Committee, asking members, “If you could snap your fingers to change one technology-related thing in the OOH industry, what would you change today and why?” Kevin Bartanian, EVP Sales & Business Development, StandardVision I would have all creative for […]
Tag: lamar
Lamar Offers Cleveland Bus Shelters
Cleveland, OH – March 7, 2018 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest out of home media companies in the world, today announced that the company’s Cleveland office is now delivering outdoor advertising campaigns utilizing its new bus shelter inventory across the city. The first campaign, designed […]
Lamar vs Outfront vs CCO vs the market.
Lamar has outperformed the S&P 500, the S&P Media Index and the REIT Index over the past four years. Outfront and Clear Channel Outdoor have underperformed over the same time frame. Lamar is blue, Outfront is purple and Clear Channel Outdoor is yellow in the chart below. Source of Chart: […]
Lamar organic revenues up 0.7% during 4Q 2017.
Lamar’s fourth quarter 2017 financials can be summarized in this Sean Reilly quip: “We under-achieved on top-line growth, but its also fair to say, we did an outstanding job managing expenses.” Here are the highlights from Lamar’s fourth quarter 2018 earnings release and Seeking Alpha earnings call transcript. Revenue increased […]
Lamar And The Giant 3D Corn Stalk
Columbus, OH – February 22, 2018 – The Columbus office of Lamar Advertising Company (Nasdaq: LAMR), in partnership with the Ohio Farm Bureau, has succeeded in converting a roadside billboard into a giant 3D corn stalk to raise awareness of the grassroots organization, whose mission is to advance agriculture and […]
5 tips to improve your out of home website.
Last week Insider published the 2018 out of home website rankings. Insider is getting requests from companies wishing to improve their websites. Here are the five steps you can take to improve your out of home advertising website. Ad sign video. Only 7% of out of home websites do this. […]
Your out of home company and politics.
Out of home advertising company assists city councilman with fundraising and offers paid internship to son of city councilman. City Councilman introduces legislation to get out of home company out of a jam when it runs into a dispute with the city. It’s all here in last Friday’s District Dig […]
The 2018 Out of Home Website Rankings
Insider reviewed 434 out of home websites to compile the 2018 Out of Home Website Rankings. Insider used a 20 point ranking system to measure how well an out of home website meets the needs of clients and potential advertisers. The scores ranged from 0 to 20. The average score […]
Pittsburgh Appealing Mt Washington Loss
Triblive reports that the city of Pittsburgh intends to appeal Friday’s ruling by Common Pleas Judge Joseph James reversing a Pittsburgh Zoning Board of Adjustment order for Lamar to remove a large billboard on Mt Washington. Insider wrote about the case yesterday. Insider’s take: Seems like Mayor Peduto is pursuing […]
Regulatory Roundup January 26, 2018
Three regulatory issues to review this week. CBS Pittsburgh reports Lamar and the Pittsburg Mayor have failed to reach a compromise on the Mount Washington sign and both sides have presented their arguments in court. Lamar contents that the sign is in accordance with city law. The city contends the billboard […]