Lamar Advertising Co (NASDAQ:LAMR) announced this week in an 8-K filing that they have entered into an equity distribution agreement involves major financial institutions, h J.P. Morgan Securities, LLC, Wells Fargo Securities LLC, Truist Securities, Inc., SMBC Nikko Securities America, Inc. and Scotia Capital (USA) Inc. as its sales agents. […]
Last year, Insider shared Lamar Advertising’s announcement of a year long partnership with the Make-A-Wish Foundation. Lamar recently released details of the partnership and we provide that information below. With more than 1 billion DOOH impressions generated nationwide, Lamar’s in-kind partnership with Make-a-Wish was a smashing success. Across 1,300 digital […]
Lamar Advertising senior account executive Tom Poe has died. Tom spent the last 22 years in Lamar’s Greensboro/Winston Salem office. Prior to that he was a creative director at Adams Advertising (1992-2003). Tom was a Billboard Insider newsletter subscriber. RIP Tom. You will be missed! To receive a free […]
Billboard Insider was interviewed by a group of Tulane undergraduate B-school students (picture above) who did a valuation and research report on Lamar. They rate Lamar as market perform with a 12 month target price of $117.00. The group’s investment thesis (see below) notes Lamar’s steady dividends, reduced acquisitions and […]
Insider’s Note: Speaks for itself. Great example of how OOH can work with local communities. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and we don’t sell our subscriber list. Paid Advertisement
“We had a very successful first quarter…that exceeded our internal expectations for both revenue and EBITDA growth thanks to continued strength in local sales and renewed growth on our digital platform,” said CEO Sean Reilly began Lamar Advertising’s first quarter 2024 investor call. Here are the results of Lamar Advertising’s […]
Lamar’s entire national footprint of 5,000 digital billboards to run on Cortex, Vistar’s CMS New York — April 24, 2024 —Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, today announced that Lamar Advertising Company, one of the largest outdoor advertising companies in the world, selected […]
SignValue has prepared the following analysis of Lamar Advertising’s 4th quarter 2023 financials. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and we don’t […]
Baton Rouge, LA – February 29, 2024 – In commemoration of the company’s year-long pro bono partnership with Make-A-Wish, Lamar Advertising today announced that its Colossal Media division has allocated space on a wall display in the Williamsburg neighborhood of Brooklyn for the creation of a hand-painted mural designed by […]
Public out of home companies beat the market during the fourth quarter of 2023. OUTFRONT was up 38% on news that transit ridership is creeping up. Lamar was up 27%. Clear Channel Outdoor was up 15% with a sharp improvement after the company reaffirmed fourth quarter revenue guidance (November 8) […]
