Tag: Lamar Advertising

Lamar Named to U.S. News “Best Companies to Work For” List

Baton Rouge, LA – January 10, 2025 – Lamar Advertising, one of the largest outdoor advertising companies in the world, has been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking. Lamar is the only Louisiana-based company to earn placement in the category. […]

SignValue’s Lamar Advertising at a Glance – 2024 Q3 Overview

SignValue has prepared the following analysis of Lamar Advertising’s 3rd quarter 2024 financials. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and we […]

Sean Reilly Talks Digital Billboard Economics

On last Friday’s earnings call Lamar Advertising CEO Sean Reilly broke out the economics of a digital billboard conversion.  Here’s a review of Reilly’s comments, sponsored and analyzed by SignValue. When we take down a static unit on average it’s doing about $3000 a month…replace that with digital unit that… […]

Wenatchee City Council Says No To Digital Swap Deal

It has been about five years since we last visited the town of Wenatchee, Washington which brought up the issue of amortization that we weighed in a separate article. The city of Wenatchee passed an ordinance in 2019 calling for the elimination of all billboards by 2030. KPQ.com writes that […]

Reps and Warranties Matter When You Sell Out of Home Assets

Reps and warranties matter when you sell out of home assets.   That’s the lesson of Landmark Infrastructure vs R.E.D. Investments.  Here are the facts. Landmark Infrastructure paid $902,358 for the right to receive rent under a billboard lease with a 99 year easement on property owned by R.E.D.  Paragraph […]

Be Careful When You Make Collection Threats

Be careful when you make collection threats.  That’s the lesson of Lamar Advertising versus Modifications of America.  Here are the facts. In 2010, Modifications of America (“Modifications”) signed contracts to advertise on Lamar Advertising billboards.  The advertising ran from June 21, 2010 to September 30, 2010. On August 23, 2010, […]

Billboard Lease Termination Should Depend on You

Make billboard lease termination dependent on your opinion of economic feasibility.  That’s the lesson of M-59 Joy vs Lamar Advertising.  Here are the facts. In 2008, Lamar Advertising entered into leases for 2 billboards in Michigan on land owned by M-59 Joy, LLC.  The leases had a 10 year terms […]

Lamar Increases Quarterly Dividend

BATON ROUGE, La., Aug. 27, 2024 (GLOBE NEWSWIRE) — Lamar Advertising Company (Nasdaq: LAMR), a leading owner and operator of outdoor advertising and logo sign displays, announces that its board of directors has declared a quarterly cash dividend of $1.40 per share payable on September 30, 2024 to stockholders of […]

Lamar Announces $400 Million Equity Distribution Agreement

Lamar Advertising Co (NASDAQ:LAMR) announced this week in an 8-K filing that they  have entered into an equity distribution agreement involves major financial institutions, h J.P. Morgan Securities, LLC, Wells Fargo Securities LLC, Truist Securities, Inc., SMBC Nikko Securities America, Inc. and Scotia Capital (USA) Inc. as its sales agents. […]

Results of Lamar & Make-A-Wish Year Long Digital Campaign

Last year, Insider shared Lamar Advertising’s announcement of a year long partnership with the Make-A-Wish Foundation.  Lamar recently released details of the partnership and we provide that information below. With more than 1 billion DOOH impressions generated nationwide, Lamar’s in-kind partnership with Make-a-Wish was a smashing success. Across 1,300 digital […]