Stephen Freitas stepped down as the OAAA’s Chief Marketing Officer at the end of the year. Stephen has been a competent and classy act. Look no further than the farewell remarks he gave at an online OAAA roast last week. As I reflect on a 30-year career in the out […]
Today’s podcast guest is Scott Lafoy a 35 year out of home veteran and CEO of Link Media Outdoor says Link Media is always looking for acquisitions and it’s looking now. Here are the highlights of our conversation. Talk about your career and why you came to Link Media. I […]
This week’s podcast guest is Nancy Fletcher who retires at the end of this year after a 40-year out of home advertising career, which includes nearly 30 years as President and CEO of OAAA. Here are highlights of our interview. What have been the industry’s biggest accomplishments over your tenure? […]
By Nancy Fletcher, President and CEO, OAAA As media, sports, and academia honor the memory of the legendary Karl Eller (1928-2019), his many admirers recall the traits that guided him and inspired others. I knew Karl 40 years. He was positive, even when times were tough. He was resilient, standing […]
Industry great Karl Eller has died at the age of 90. Eller made a fortune twice in the out of home business: selling Combined Communications for $370 million in 1978; and selling Eller Media for $1.15 billion in 1997. You can read a tribute to Eller’s life at Sixteen-Nine. Clear […]
Karl Eller made a fortune twice in the out of home business: selling Combined Communications for $370 million in 1978; and selling Eller Media for $1.15 billion in 1997. Here are five tips for selling out of home which Insider gleaned from Eller’s 2005 book Integrity is all you’ve got […]
Insider recently read Karl Eller’s Integrity is all you’ve got and 7 other lessons of the entrepreneurial life (2005, McGraw Hill). Eller was a success twice in the billboard business: selling Combined Communications to Gannett for $370 million in 1978: and selling Eller Media to Clear Channel Outdoor for $1.15 […]
