Tag: john ger

45% of Consumers Notice OOH Ads More Post Pandemic

WASHINGTON D.C. (October 15, 2020) – The out-of-doors has taken on new resonance in the wake of the COVID-19 lockdowns, with nearly half (45%) of American adults saying they are noticing OOH (out of home) advertising more than before the pandemic began. This heightened awareness and receptivity are particularly prevalent among those ages […]