Yesterday we published Billboard Insider’s 2026 list of billboard structure painters. While the topic is fresh we are reprinting Jon Odom’s thoughts on the importance of painting your billboard structures. Jon’s comments come from a January 2021 Billboard Insider podcast interview. Jon Odom on the importance of painting a billboard […]
We’ve received a couple more comments on how to encourage your clients to switch to electronic payment of their out of home bills. Hicks Outdoor President Greg Hicks tells Billboard Insider that he’s reduced AR by 70% by automating payments Our automated recurring system offers ALL payment methods and we […]
Billboard Insider always appreciates thoughtful and encouraging comments from readers including these two comments on Jesse Londons‘ article from yesterday. Ted Bratsos, President of All Steel Structures writes: Three cheers for Jesse London on Weather, Billboards, and Rust! Not everyone understands the impact rust can have on your structures. It […]
Billboard Insider is taking tomorrow off for Thanksgiving. We have lots to be thankful for: To Outfront Media Real Estate Rep Shelli Bergren for being Billboard Insider’s first newsletter subscriber. To Huntington Billboards Kayla Stewart for being Billboard Insider’s most recent and 3,241st newsletter subscriber. To Anna Bager and the […]
Yesterday Jon Odom stressed the importance of using a two part process – primer and overcoat – to paint billboard structures. Reader Greg Hicks agrees: This is a great subject. Very few paints or primers work well over rust. The rust must be removed or converted. Some one step products […]
On last week’s Billboard Insider podcast Insider commented that out of home values vary from 8 to 14 times cashflow. Reader Greg Hicks asked us to explain what factors cause the multiple to vary. We asked out of home broker Max Drachman of Kalil and Co to comment: That’s a […]
Some great comments on this week’s post on hurricane frames. Matt Schulze, Selective Structures I’d like to expand on my earlier comments. Hurricane frames are a must for the coast but many operators in inland areas don’t use them for signs higher than 70 feet because installs can be difficult […]
