Tag: formetco

Digital Billboard Marketing with Signbird’s John James and Formetco’s Britt McConnell

On this week’s Billboard Insider podcast Dave Westburg interviewed SignBird founder John James and Formetco Digital Billboard Sales Manager Britt McConnell about how to effectively market digital signs. John, what’s in a good sign photo? The common denominator that everybody can agree on is that…there should be traffic in every […]

Formetco Promotes Matt Leech to VP of Strategic Partnerships

March 3, 2022 Duluth, GA – Formetco, the largest full-service supplier to the Outdoor Advertising Industry, is proud to announce the promotion of Northeast Sales Manager, Matt Leech to the position of Vice President of Strategic Partnerships. Leech began with the company in 2004 in inside sales, before moving to […]

Jim Poage on Ladder Safety

By Jim Poage, Director of Safety, Formetco Operations employees, sign erectors, service technicians, and anyone else that works on creating installing, maintaining, or servicing outdoor advertising structures use a variety of ladders during their normal workday.  These can be portable extension ladders, portable A-Frame ladders, special duty hook ladders, and […]

McConnell Named Formetco Digital Sales Manager

Duluth, GA – Formetco, the nation’s leading supplier and manufacturer to the outdoor advertising industry, has promoted Digital Billboard Sales Manager, Britt McConnell to Director of Digital Sales. After running his own sign business, McConnell joined Formetco as Print Division Sales Manager in 2010. Nearly doubling revenue within the first […]

Jim Poage On Minimizing OSHA Record Keeping Fines

Poor record keeping is one of the top OSHA citations each year .  Billboard Insider talked with Formetco’s Safety Director Jim Poage to learn what record keeping requirements OSHA expects from out of home companies. What is the OSHA requirement for record keeping? Employers are required to keep accident, illness, […]

Formetco Partners with SignBird to Offer State of the Art Marketing Resource

January 12, 2022 Duluth, GA – Formetco, an innovative out of home advertising manufacturer for half a century is transforming the industry once again by partnering with SignBird to provide brand new state-of-the-art marketing resources to every billboard customer. SignBird produces breathtaking and eye-catching drone photography and videography, approach footage, […]

Jim Poage on Keeping Employees Safe in Cold Weather

By Jim Poage, Safety Director, Safeco Incorporated A study was performed by the Navy SEALS that revealed that if you are wearing wet clothes, in sixty degree weather, for sixty minutes, you will begin to experience the first stages of hypothermia. Because of this low temperature threshold, it is extremely […]

Jim Poage on the White House COVID Vaccination Plan

Billboard Insider asked Formetco Safety Director Jim Poage for an update on pending White House COVID 19 vaccination rules. What’s new with the White House COVID19 vaccination plan? Well, technically speaking, the expectation that businesses with 100 or more employees will require vaccinations or weekly testing of employees is still […]

Deanna Berry on Who Contributed to Horton Outdoor’s Success

We saw Deanna Berry’s linkedin post on the sale to Trailhead and asked to reprint it.  Deanna credits the employees and vendors who helped McWhorter thrive and grow.   A great read if you are new to the out of home business or are thinking of starting your own out of […]

Jim Poage on Pending Covid Vaccination Rules

Last month the Biden administration proposed rules to require companies with more than 100 employees to mandate vaccines or require weekly covid testing.  The rules could impact two-thirds of private sector workers.  Billboard Insider talked with Formetco Safety Director Jim Poage  to get his insight on how this enforcement may […]