There’s a lot of sky is falling talk about the coronavirus. Traffic counts are down 30-60% in Washington State. Transit ridership is down by an average of 64% according Transit to app. Insider is concerned and sheltering in place. He lives 2 miles from the Kirkland Life Care Center where […]
Insider talked with out of home insurance expert Stu Lee about whether coronavirus is covered under policies. Stu, are coronavirus losses covered under a company’s business insurance or replacement insurance policies? Unfortunately, there is no coverage at this point in time. I would encourage the billboard operators to file a […]
Today’s podcast guest Richard Rothfelder of Rothfelder Falick reviews the impact of the coronavirus on out of home contracts and 5 mistakes out of home companies make when they write out of home leases. On the impact of coronavirus on out of home contracts Coronavirus has generated a lot of […]
Dear OAAA Members and Colleagues, As we continue to monitor Coronavirus (COVID-19) developments closely, the health and well-being of our members, their staff, and our employees is of utmost importance to us. Today, we would like to share with you OAAA’s response to the COVID-19 pandemic. OOH Industry Impact The […]
Lots of economic handwringing about the conoravirus. Here’s Insider’s take. The conoravirus is an exogenous shock, economic speak for an unexpected event which hurts the economy. 9/11 was an exogenous shock. Exogenous shocks may cause recession but the recession is not as long or severe as a financial crisis recession […]
Digital billboards and automated buying allow people to respond quickly with messaging based on current events. We’ve seen this used in the presidential race and we’re seeing it used to fight coronavirus. Last week twitter founder and Adquick investor Alex Ohanian used Adquick to execute a buy on a trio […]
Yesterday Insider talked with Max Drachman of Kalil and Co about coronavirus and the out of home market. The last few days have been tough in the stock market and for the public out of home companies. What’s your take on the coronavirus impact on out of home? I certainly […]
The Digital Signage Expo scheduled for Las Vegas March 31-April 3 has been postponed until late summer/early fall due to Coronavirus. Here is the announcement from Angelo Varrone, CEO, Exponation, the owner of the show: We have decided to postpone DSE 2020 to the late summer or early fall. This […]
Mt Laurel based Premier Outdoor initiated a digital billboard campaign to promote wellness during the Coronavirus outbreak. Two of the company’s digital billboards are displaying handwashing prompts. The boards are at Rt 42 south of Rt 295 and I-76 and I=295 south of Rancocas Road. Premier Outdoor President of Sales […]
Today’s podcast guest is Jeff Rushton, President and Co-Owner of Media Resources, an integrated digital billboard manufacturer, sign installer and large format printing business with operations in Canada the US and Asia. Jeff, talk about Media Resources and how it got into the out of home business Media Resource has […]
