Two headlines caught Insider’s eye recently. There’s been a nearly 70% decline in always on location data, since IOS 13 rollout. Marketing Land January 23, 2020 Ajit Pai: Carrier sales of phone-location data is illegal, FCC plans punishment. ars technica, January 31, 2020 Insider asked Clear Channel Outdoor’s EVP & […]
Tag: Clear Channel Outdoor
Visit Philadelphia Taps Clear Channel Boards in Times Square
New York, NY, & Philadelphia, PA – Last week in Times Square, and through the power of streaming and digital out-of-home media (DOOH), VISIT PHILADELPHIA®, the region’s official tourism marketing organization, teamed with Clear Channel Outdoor (NYSE: CCO), one of the world’s leading OOH companies, in an evolution for Greater […]
Amortization in Wenatchee
Amortization refers to the practice of forcing a billboard company to remove a billboard after an arbitrary period of time without compensation for the loss. Amortization has reared its ugly head in Wenatchee, Washington. In November the city of Wenatchee sent a letter to the city’s out of home companies […]
Feedback on Premiere Panels
Insider received some comments on the Clear Channel Outdoor’s announcement that it had transformed 1,300 sign faces into “Premier Panels.” One reader comments: ClearChannel has offered these wrapped 30 sheets for decades in the California market as an upgrade to traditional poster showings. The presser about this “new” thing confused […]
Billboard Leader at White House Summit to Fight Human Trafficking
The White House invited the president of the Outdoor Advertising Association of Texas to a national summit against human trafficking. On January 31, Lee Vela of Clear Channel Outdoor-Houston attended at all-day summit at the White House, with President Trump, Vice President Pence, Ivanka Trump, and Attorney General William Barr. […]
Wrapping an Entire Poster Face
Yesterday Clear Channel Outdoor announced it had upgraded 1,300 structures to “Premiere Panels”. Looks to Insider like Clear Channel is wrapping the entire face of of certain posters rather than installing the vinyl under the face’s frame. The result is this… in place of this… Insider likes the bigger bolder […]
Clear Channel Outdoor Transforms 1,300 Displays to Premiere Panels
New York, NY – Clear Channel Outdoor Holdings, Inc. (CCO) (NYSE: CCO), one of the world’s largest outdoor advertising companies, recently debuted over 1,300 new visually-striking, printed out-of-home (OOH) displays across its small, mid and large U.S. market footprint. CCO’s transformed “Premiere Panels” bring nearly bulletin-size media down-to-earth for even […]
Who Borrows at What Rate
This week Lamar refinanced its 5 3/8% notes with 3 3/4% and 4% notes Here’s a table showing borrowing costs for the public out of home companies. Over the past year Lamar has cut borrowing costs by almost 200 basis points by a series of refinancings. The table shows that […]
Seeking Alpha on Out of Home
Seeking Alpha has run two pieces on billboard stocks this week. Outfront: A Long Term Investment Opportunity ran Monday . The financial analysis is shallow and simplistic but one sentence on OUTFRONT’s success at cross-selling transit and bulletins caught Insider’s eye: “According to the figures provided by Outfront Media, 86 […]
Jesse London on How Liveboards Change Outfront
Jesse London has 25 years experience in media sales including stints in radio, TV and as a general manager at OUTFRONT and General Sales Manager at Clear Channel Outdoor. Today he talks about his background in out of home and how Liveboards change things for OUTFRONT. Jesse will share more […]