Opposition from billboard companies, local governments, and anti-billboard groups blocked legislation in California to allow digital billboard advertising on the public highway right of way. The controversial proposal could be attached to other state legislation later this year, but that seems to be an uphill fight in the face of […]
On Tuesday (June 26), the California Senate Committee on Transportation and Housing is scheduled to consider a proposal to authorize a pilot project to allow digital billboards with advertising on California highways. The proposal (AB-1405) calls for 25 digital billboards on highway right of way. If approved by the California […]
Some bad ideas simply refuse to go away. California wants to get into the billboard business by selling licensing rights to display color changeable-message ads on the highway public right of way. Advertising revenue would pay to replace aging traffic signs with modern LED displays and also pump new revenue […]
Arizona Capitol Times reports that an Arizona lawmaker has introduced legislation to ban billboard advertising along interstate highways and numbers state roads. Insider’s take: States which permit medical marijuana or recreational marijuana usually end up placing restrictions on advertising. California and Washington prohibit marijuana advertising near schools and day […]
The following press release is provided by Best Best & Krieger LLP . NOVEMBER 10, 2016 The Outdoor Advertising Act does not preempt local regulation of billboards, a California appellate court has ruled. In a decision that carries major implications for the California billboard industry, the Second District Court of Appeal […]
Company: Rogers Media Company Markets: Northern California, Northern Nevada. Headquarters: 5409 Rogers Street, Davis, CA 95618 Phone: 530-304-5770 Rogers Media Company is a privately held firm owned by Matt Rogers. The company was founded in 2003 and has a network of premium freeway bulletin faces in Northern California and Nevada. Prior […]
