Here’s the chatter about Coronavirus and out of home. The GO2020 Out of Home Media Conference and Expo: Group M’s Brian Wieser quoted in Axios: Outdoor advertising “may be worse off with lower levels of foot traffic in many places.” William Eccleshare, Clear Channel Outdoor Global CEO on last week’s […]
Group M’s Brian Weiser referred to out of home on last week’s Borrell’s Local Marketing Trends Podcast. Here’s what he said. On how tech companies are driving US advertising 2019 and 2020 are still benefiting primarily from the digital first, digital endemic based advertisers. So it’s Facebook – the marketer, […]
