Top Independent Out-of-Home Agency Builds on Global Expansion with Mediabridge Buy November 12, 2024 07:00 AM Eastern Standard Time LONDON–(BUSINESS WIRE)–billups, the leading independent out-of-home (OOH) agency, today announced the acquisition of Mediabridge Global, a UK-based out-of-home media specialist. This strategic move strengthens billups’ position in the UK and EMEA markets […]
NEW YORK — September 25, 2024 – billups, the leading independent Out-of-Home (OOH) managed services agency, today announced the appointment of Claudia Valderrama as Global Chief Operating Officer and Ben Milne as Chief Executive Officer for the Asia-Pacific region. Both are new roles and are part of a significant company expansion that […]
Enhanced tools allow advertisers, media owners and platforms to measure full-funnel OOH performance while ensuring privacy NEW YORK, May 1, 2024 – Billups, a global Out-of-Home (OOH) managed services agency helping advertisers and agencies strengthen media performance through a patented analytics and measurement platform, today announced enhanced OOH measurement solutions for […]
Outsight marks Billups’ third acquisition since September, positioning the company for market domination and substantial growth in 2024 NEW YORK–(BUSINESS WIRE)–Billups, a global Out-of-Home (OOH) managed services agency helping advertisers and agencies strengthen media performance through a patented analytics and measurement platform, is pleased to announce the acquisition of Outsight, an […]
NEW YORK–(BUSINESS WIRE)–Billups, a global Out-of-Home (OOH) technology and managed services company, announces the acquisition of OOH Labs, a Canadian independent media agency driven by science, supported by data and managed by OOH professionals. The acquisition will provide Billups and OOH Labs customers with a greater reach across North America, enhanced […]
NEW YORK–(BUSINESS WIRE)–Billups, a global Out-of-Home (OOH) technology and managed services company, today announced the acquisition of TAC Media Sdn. Bhd., (“TAC Media”) a prominent OOH advertising specialist based in Malaysia. The acquisition will integrate TAC Media’s regional network and insights with Billups’ global footprint and technical acumen. As a […]
PORTLAND, Ore., Feb. 21, 2022 /PRNewswire/ — Billups, the largest privately held out-of-home (OOH) technology and managed services company in the U.S., has acquired the assets of Outchart, a full-stack software provider for the digital out-of-home marketplace. The acquisition follows Billups’ recent purchases of Ads on Top in 2022 and MacDonald Media […]
(Portland, Oregon, U.S. – February 15, 2022) – Billups, the largest privately held out-of-home technology and managed services company in the U.S., today announced it has acquired Ads on Top, the only API-first ad server and supply-side platform (SSP) built specifically to handle loops and programmatic digital out-of-home (DOOH). Ads […]
AMSTERDAM, Sept. 28, 2021 /PRNewswire/ — Billups, the largest privately held out-of-home technology and managed services company in the U.S., has announced the company’s first hire in Europe with the official appointment of Andrew Brunton as Regional Director, EMEA. Based in Amsterdam, Andrew will be responsible for introducing and developing Billups capabilities in the European marketplace through innovative […]
PQ Media released its 12th Annual Global Out of Home Forecast for 2021-2025 yesterday. PQ Media calculates that global out of home revenues declined 13% in 2020. PQ Media forecast global out of home growth of 6.6% for 2021 and 7.5%/year for 2021-2025. Here’s a comparison of the media forecasts […]
