Tag: bill lodzinski

Bill Lodzinski Joins Las Vegas Billboards as Director of Sales

Las Vegas Billboards Appoints Industry Veteran Bill Lodzinski as Director of Sales Amid Continued Growth National OOH advertising executive will spearhead sales strategy for Nevada’s largest independent OOH platform. LAS VEGAS, NV – Las Vegas Billboards (LVB), Nevada’s largest privately held network of digital billboards, has named Bill Lodzinski as Director of […]

Day One Highlights of the IBO Fall Conference

A terrific first day at the IBO Fall Conference in Atlanta.  Here are some key moments that caught our attention. Up To Something on Getting Good Creative Approved Showing good creative early raises the bar and clients’ expectations immediately. Show clients your good work before you talk about their billboard. […]

Bill Lodzinski Named President/CEO at Lind SignSpring Group

A great friend to Billboard Insider is Bill Lodzinski who called us to let us know about his new position at Lind SignSpring Group. Bill, what is your new position?      My new position is President/CEO of Lind Media’s Lind SignSpring Group Division. But more importantly, a team member […]

Company of the Day: WV Outdoor

Company: WV Outdoor Markets: West Virginia, Ohio, Maryland Headquarters: 1389 Charleston, Road, Poca, West Virginia  25159 Phone: 304-342-0932 WV Outdoor. is a family owned out of home company serving West Virginia.  WV Outdoor was founded in 1929 by John Vickers Ray.  It is currently the largest independently owned outdoor billboard company in West […]

West Virginia Reestablishes their Outdoor Advertising Assocation

The reestablishment of the Outdoor Advertising Association of West Virginia has been over two years in the making.   After a 10 year hiatus, it became official on July 17, 2024.   WV Outdoor President & CEO, Bill Lodzinski along with Lamar-Wheeling  VP/GM, Shane Walters were instrumental in starting the conversations and […]

After The Storm – Insider Visits With Bill Lodzinski

In early April, West Virginia Gov. Jim Justice placed four counties under a state of emergency just hours after a major line of storms moved through packing 80 and 90 mph winds.  Unfortunately WV Outdoor was greatly impacted by the storms as we wrote about on April 5th. Thus week […]

How to Scale an Out of Home Company

At last week’s IBO show Billboard Insider’s Dave Westburg moderated a Founders Journey Panel.  The panel included out of home execs from a small company (Charley McIntyre, Bullfrog Outdoor), a medium sized company (Steve Richards, Pacific Outdoor/Mile Hi Outdoor) and two larger companies (Bill Lodzinski, West Virginia Outdoor and John […]

Advice to Someone Who Wants to Put Up a Digital Billboard

At last week’s IBO show Billboard Insider’s Dave Westburg moderated a Founders Journey Panel.  The panel included out of home execs from a small company (Charley McIntyre, Bullfrog Outdoor), a medium sized company (Steve Richards, Pacific Outdoor/Mile Hi Outdoor) and two larger companies (Bill Lodzinski, West Virginia Outdoor and John […]

Do You Pass on Credit Card Fees to Clients?

Most out of home companies take payment by credit card.  It’s convenient for clients and provides the out of home company immediate access to cash.  But credit cards are expensive.  Fees average 1.5-3.5% of the transaction amount.  At last week’s IBO show West Virginia Outdoor CEO Bill Lodzinski mentioned that […]