Tag: Baseball

Managing Your Sign Inventory Like A Baseball Manager

Insider caught up with Mike Donaldson at Billboard  Planet to talk about management features of their Quantum system. Mike, you talk about the importance of an OOH owner analyzing the profitability of their inventory. Can you provide some detail on that concept? As an operator of several billboard companies in […]

Baseball Season is Here!

For you baseball fans, the Kansa City Royals have been very creative in their use of Billboard advertising to remind us of the upcoming season.  Their latest, shown below, is an example of a simple but effective way to promote the new season with a 3D image of a ballplayer […]