Tag: AI

Automated AI Marketing Isn’t Marketing. It’s Spam

AI is being misused for automated marketing.  Look at this email Billboard Insider received.  The personalization in the email is a reference to a 3 year old podcast Billboard Insider did with Anna Bager. Anna Bager is the person to hear if you’re interested in out of home or advertising […]

AI can pitch ideas but it shouldn’t approve the billboard

Let’s get this out of the way: we use AI. We’re not sitting here defending rapidograph pens and tracing paper like it’s 1987—we were only 5 and 7, respectively. AI’s a good tool for getting somewhere faster. It’s a starting point, a loose thread. It’s a hundred bad ideas in […]

An Update on AI Legal and Regulatory Issues

By Andy McDonald, SVP, Government Affairs, OAAA The United States is currently operating within a fragmented regulatory framework for artificial intelligence, characterized by predominantly state-level activity, emerging federal coordination efforts, increasing litigation, and growing national security concerns shaping policy debates. At the state level, AI regulation has accelerated dramatically. As […]

AI Is Rewriting the Rules of Work: Are Your Employees Ready?

By Janea McDonald, Owner, Edge Consulting AI isn’t a future issue. It’s already changing how your business runs. The real question is whether your employees feel ready or quietly overwhelmed. Across industries, AI is on track to reshape more than half of all jobs, mostly by changing how work gets […]

Talon launches AI powered planning engine

20 April 2026, London / New York: Talon, the world’s leading independent Out of Home (OOH) specialist, today announced the launch of Atlas Planner, an AI-powered planning engine that brings greater intelligence, agility and accountability to programmatic digital OOH (PDOOH). Through an intuitive, conversational interface, Atlas Planner can interpret a […]

How billups is Using AI to Transform Out of Home Advertising

Shawn Spooner Global CTO at billups recently built an AI model called audrai to assist billups, the out of home advertising agency. Billboard Insider talked with Spooner about what he learned. Shawn, what is audrai and how is it benefiting billups? The first version of audrai, built over two weeks […]

How does your OOH company use AI?

Billboard Insider’s Dave Westburg will moderate an OAAA Independents Summit panel titled “Power Your Enterprise with AI on May 11, 2026 during the OOH 2026 Media Conference.  Billboard Insider and the OAAA are seeking input from independent OOH media companies to help develop the content.  We want to know how […]

OOH is the Human Medium and Why That Matters in 2026

By Olivia Oshry, Chief Marketing Officer, OAAA As AI accelerates how advertising is planned, bought, and optimized, marketers are facing a quieter but more pressing challenge: how to make ideas and campaigns feel human again. Automation has made media faster, smarter, and more efficient, but it has not necessarily made […]

OUTFRONT and Google run AI campaign

NEW YORK, Nov. 14, 2025 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT), and Google DeepMind today announced the launch of ‘Imagine If…’ – an artistic and cultural civic program that invites New Yorkers across all five boroughs to co-create a city-wide visual experience with local artists.   Imagine If…’ asks subway riders to […]

billups Launches AI Agent for Out of Home

New York, November 14, 2025 – billups, the world’s largest independent Out-of-Home (OOH) technology and managed services company, today announced significant enhancements to its technology capabilities, including the introduction of audrai, the first AI-powered agentic system built to optimize planning and performance for OOH advertising. The company’s technology-first approach has fueled expansion across […]