New York, NY – Award-winning nonprofit Art Start is proud to announce the launch of their SEE ME BECAUSE public transit campaign, a multi-city initiative providing historically marginalized youth from New York City and Milwaukee with a large-scale platform sparking dialogue around youth identities and self-determination in a public space. During the months of July and August 2022, Art Start will utilize public space as a contemporary art gallery, as they premiere this series of 20 black and white photographic portraits of local teens from both cities, accompanied by each individual’s personal story as told in their own words. With generous sponsorship from high-performance skincare brand Dr. Jart+, design-driven lifestyle brand Herschel Supply Co. and nonprofit Humanities NY, SEE ME BECAUSE will be installed across New York’s MTA subway system on live board digital screens from Outfront Media and throughout Milwaukee’s The Hop streetcar network courtesy of MKE Downtown.
In conjunction with the public transit campaign activation, Art Start will host kick-off celebrations at New York’s Samsung 837 and the Milwaukee Public Market on Thursday, July 28th. Both events promise guests an engaging evening of interactive activities, large-scale displays, and performances. Admission is free for both events.
SEE ME BECAUSE is the statement completed by youth participants in the Art Start Portrait Project, a year-long project and platform for youth to establish their own narratives, explore the complexity of their identities, envision their futures, and express how they want to be seen by the world. Through SEE ME BECAUSE youth declare aloud and publicly why they should be seen and why their voice matters and has power. Visit seemebecause.org to experience the living archive of these and more portraits. Follow and contribute to the campaign using #SeeMeBecause.
New York Live-Board Subway Locations
(On View July 25th-August 12th)
Fulton Street
Atlantic Ave/Barclays
14th Street and 8th Avenue
Milwaukee Streetcar Locations
(On View July 25th-August 31st)
Historic Third Ward WB (Public Market)
Cathedral Square EB
City Hall NB
Ogden/Jackson WB
Burns Commons
Jackson at Juneau SB
Wisconsin Ave SB
ABOUT ART START
Art Start is a nationally-recognized organization that uses the creative process and collaborations with the arts and media industries to nurture the voices and minds of historically marginalized youth, offering them a space to imagine, believe, and represent their creative vision for their lives and communities. For more information on Art Start, how to get involved or make a donation, please visit the website: www.art-start.org
ABOUT THE ART START PORTRAIT PROJECT
The Art Start Portrait Project is a multimedia exhibition and platform for Art Start youth to portray the complex narratives about their identities, asking the world to see them as they choose to be seen. Through Art Start workshops, in-depth dialogue, interviews and photoshoots, participants explore personal identity and envision their lives beyond circumstance and stereotype. With support from world-class photographers, retouchers, stylists, and oral historians, those visions come to life through multimedia exhibitions and the public campaign, #SeeMeBecause, offering a platform for self-determination, representation, and freedom.
ABOUT DR. JART+
Dr. Jart+ is not a doctor. Dr. Jart+ is a philosophy. It stands for doctor joins art. They take skincare’s best ingredients and innovations and join them with artful experiences to create high-performance derma skincare with a playful twist that brings a smile to your face. Founded in Korea in 2005, Dr. Jart+ pioneered the invention of the BB Cream, setting the standard for multifunctional beauty.
ABOUT HERSCHEL SUPPLY CO.
Founded in 2009 by brothers Jamie and Lyndon Cormack, Herschel Supply Co. is named after the small Canadian town where three generations of their family grew up. Headquartered in Vancouver, BC, Canada, Herschel Supply is a design-driven global travel lifestyle brand producing timeless products with utility design for the modern traveler. Originally renowned for their contemporary renditions of classic backpack silhouettes, Herschel Supply’s range has since expanded to include luggage, travel accessories, wallets, apparel, and more. Today, Herschel products are sold in 94 countries with more than 10,000 stockists worldwide.
ABOUT HUMANITIES NY
Humanities NY has been committed to fostering, supporting and advocating for the public humanities across the State of New York for more than 40 years.
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