The Department of Justice has agreed to let Clear Channel Outdoor swap its Indianapolis billboards to Fairway for Fairway’s Atlanta billboards so long as the companies spin off certain billboards. The transaction is part of a $150 million multiple market asset swap. The swap was announced in March but was […]
Company: Supreme Outdoor Advertising Markets: Minnesota Headquarters: 12271 Nicollet Ave N., Burnsville, MN 55633 Phone: 952-890-6221 Email: davehelder@supremeoutdoor.com Supreme Outdoor is a privately held company which was started in 1990. The company operates a plant of 71 static faces and two digital billboard faces in Minnesota. Dan Eischens is […]
This week’s outdoor advertising design tips come from the Cleveland Outdoor website. Great advice. ______________________________________________________________________
Insider found this encouraging news on the effectiveness of transit advertising in a Linked In post by Jason Cotterrell, Managing Director of Exterion Media UK. A recent study we conducted with Bournemouth University and Cog Research – The Engagement Zone – using skin conductance response and eye tracking tests on […]
A Lamar billboard along Palm Avenue in Imperial Beach, California fell over yesterday morning. The steel I-beam snapped at the base. No one was hurt. Watch this ABC10 news report: Insider’s take: Steel may last for 50 years but still needs periodic inspections. Rust is a steel billboard’s biggest […]
It’s common for a buyer of outdoor advertising assets to ask a seller not to compete in the outdoor advertising business within a geographic area related to those assets. Usually a portion of the purchase price is allocated to the non-compete. Corey v Clear Channel Outdoor shows how expensive if is […]
Company: Roc Outdoor Advertising Headquarters: 3200 Abigail Ct, Jonesboro, Arkansas 72404 Markets: Arkansas Phone: 870.336.2117 About: ROC Outdoor Advertising operates 64 static billboard structures and a mobile billboard division serving the following Arkansas communities: Jonesboro Brookland Paragould Bono Blytheville The company is locally-owned and an operator associate in the IBOUSA. Zach Beliew is the company’s […]
As a follow up to our article last week on the Clear Channel Outdoor /Rubicon Project partnership, Insider had a chance to interview Clear Channel’s Dan Levi, EVP & CMO and Wade Rifkin, SVP Programmatic and learn a little more about programmatic selling and Rubicon Project. Why did CCOA chose to partner […]
Dave Daucanski has 15 years experience in out of home advertising sales and sales management most recently with Clear Channel Outdoor in Dallas and Florida. In this post Daucanski gives 8 tips for recruiting and hiring great out of home sales people. You can reach Dave at davewpb@bellsouth.net. Your day […]
Last week Insider visited the Selective Structures plant in Athens Tennessee. Selective was working on a new structure to support a 40′ by 48′ digital billboard which will be installed at the new SunTrust Ballpark in Atlanta. The base pipe is 8 feet in diameter. The torsion bar is 30″ in diameter. […]
