The cover of Andrew Essex’s The End of Advertising caught Insider’s eye for obvious reasons. Essex is a former journalist and Madison Avenue agency exec turned CEO of Tribeca Enterprises. Essex thinks TV, radio and the internet advertising will go away due to irritating formats, ad blocking, live streaming […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Company: Penneco Outdoor Market: Southwest Pennsylvania Headquarters: 6608 Route 22, Suite 307 Delmont, PA 15626 Phone: 724-461-1041 Email: Outdoor@Penneco.com Penneco Outdoor is the largest locally owned billboard company in Southwest Pennsylvania. The company owns more than 30 structures with 100 faces in Westmoreland, Indiana, Fayette, Bedford and Allegheny counties. Four […]
NEW YORK – Oct. 16, 2017 – Vistar Media, a geospatial technology company bridging the space between advertising ecosystems and consumer movement patterns, today announced that Matthew Schuster will be joining the company as Chief Revenue Officer. Schuster will lead all sales and client services operations globally, and will report […]
The Sixteen:Nine podcast interviewed out of home investment banker Mark Boidman last week on the state of out of home. Boidman is a partner at Peter J Solomon, a New York investment bank. You can listen to the 32 minute podcast here. Here are some excepts. On why Peter J […]
St. Louis Children’s Hospital have a tradition as young cancer patient’s complete a round of Chemotherapy, they ring a bell that can be heard throughout the hospital. Now, with the help of Outfront Media, the bell can also be heard next to Interstate 44 & Big Bend Road with the […]
Seattle, WA – – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., today announced it has signed a new 10-year agreement with the Port of Seattle to provide a benchmark-setting media program at the Seattle-Tacoma International Airport (Sea-Tac). CCA will transition Sea-Tac and its valued advertising […]
Company: Pelican Outdoor Advertising Markets: New Orleans, Louisiana Headquarters: 201 Kent Avenue, Metairie, LA 70001 Phone: 504-738-5153 Pelican Outdoor operates 23 billboard structures in New Orleans, Louisiana. Most of the structures are two sided, 14 by 48 monopoles. The firm’s President is John Jackson. [wpforms id=”9787″] Paid Advertisement
Billboard Insider Classifieds work: “We have written new insurance business as a result of our ad in Billboard Insider.” Stu Lee, Bassler Insurance “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost […]
“My old boss, Lee Clow, would love to talk about “owning a city”. He would always launch a new campaign with OOH. He’d buy up all the key OOH locations and have the whole town talking about his campaign. Apple continued that tradition this year with the fantastic Apple TV […]
