Other News

Billboard Insider Classifieds

Billboard Insider Classifieds work: “When thinking as to how best to get the word out of our available position we thought of Billboard Insider.  We are glad we did.  The cost of the ad was reasonable and the response was outstanding.” Jim Moravec, Stott Outdoor “We had over 25 companies inquire […]

Digital Outdoor helps independents secure national advertising.

Scott Fiaschetti of Geopath interviewed Larry Clark, Christine Lanziano and Jeff Randazzo of Digital Outdoor Advertising about how their streamlined RFP process helps 112 independent out of home advertising companies compete for advertising.    An interesting read if you are an independent out of home advertising company looking for additional digital […]

Outdoor Advertising Accidents Decline

OSHA has a searchable database on accidents and fatalities.  Insider sorted the database based on the NAICS code 541850 (outdoor advertising) and the results were encouraging. Accidents and fatalities are trending down.  Annual outdoor advertising accidents and fatalities were 1.6 and 0.8, respectively, for the last five years versus a […]

5 tips to improve your out of home website.

Last week Insider published the 2018 out of home website rankings.  Insider is getting requests from companies wishing to improve their websites.  Here are the five steps you can take to improve your out of home advertising website. Ad sign video.  Only 7% of out of home websites do this.  […]

Company of the Day: Ace Outdoor Advertising

Company: Ace Outdoor Advertising Market:  California Headquarters: 89801 Sunset Blvd., West Hollywood, CA  90069 Phone: 310-467-8072 Email: andrew@ace-outdoor.com Ace Outdoor operates seven high profile billboard structures with 13 faces on Sunset Strip in West Hollywood.  Ace is managed by Andrew Bilanzich who was a punter for the 1995 Nebraska cornhuskers national championship football team during college.  The […]

Catalyst Outdoor sells to Lamar and Clear Channel Outdoor

Catalyst Outdoor founders (from left): CEO Thaddeus Bartkowski, Crystal Crawford, Patrick Wolfington Catalyst Outdoor has divested a majority of its assets to Lamar and Clear Channel Outdoor in order to focus on developing non traditional structures nationwide.   The terms of the transactions were not disclosed but Sign Value’s Paul Wright, […]

Geopath Market Spotlight: Baltimore

Did you know? The first dental school in the world was founded in Baltimore in 1840. Francis Scott Key wrote the National Anthem while watching the bombardment of Fort McHenry during the War of 1812. This week’s Geopath Market Spotlight focuses on the Baltimore DMA. Infographics for the top DMAs […]

Unilever pledges to cut ties with ‘platforms that create division’

The Drum has a interesting article on Unilever and how it may be allocating their Multi-billion dollar marketing budget. For those of you who do not know, Unilever includes, among others, the following well known brands:          Unilever will be addressing the IAB Annual Leadership Meeting, asking them to […]

Company of the Day – Abel Outdoor

Company: Abel Outdoor Advertising Markets: Montana Headquarters:  23685 US Highway 93 N, Arlee, Montana  59821 Phone: 406-880-4964 Abel Outdoor Advertising operates a billboard plant in the following Montana communities: St Ignatius Florence Stevensville Hamilton Missoula The company was started in 2003 and is owned by Ernest Otoupalik [wpforms id=”9787″] Paid […]

Vendor Profile: Panasonic

Company:  Panasonic Products:  Digital Billboards and Digital Signs Headquarters:  Denver, CO Phone: 877-438-7881 Email: enterprise@us.panasonic.com Ask a consumer what Panasonic means and they’ll probably say tablets or computers or cameras.  If you’re in the out of home advertising business  Panasonic means Digital Billboards.  Panasonic digital billboards have been installed at […]