Other News

Nancy Fletcher on Reasserting Out of Home as a Core Media Buy

By Nancy Fletcher, OAAA President and CEO Aspirational, yes. The goal, says former OAAA Chairman Kevin Gleason (Adams + Fairway), is to make OOH more powerful than anyone has yet to imagine. OAAA’s five-year strategic plan is designed to help the industry get there by making OOH more of a […]

IHeartMedia Receives Short Delay

Today’s update on iHeartMedia is via a Form 8-K filed March 5th noting that iHeart had entered into a  Forbearance  Agreement related to the interest payment that was due on February 1st in the amount of $106 million. As a part of that loan agreement iHeart had a 30 day […]

Sam Rockwell calls out billboards during Oscar speech

During his Oscar acceptance speech Sunday, Three Billboards actor Sam Rockwell thanked “everyone who’s ever looked at a billboard.”  See minute 1:30 in the video. https://youtu.be/ipDnxapmtSE?t=86 [wpforms id=”9787″] Paid Advertisement

Adams Loses Appeal of Madison Lawsuit

The State of Wisconsin District IV Court of Appeals has rejected an attempt by Adams to appeal a court decision dismissing a case against the Dane County Board of Supervisors on the grounds that the supervisors violated state open meetings law during deliberations in which the supervisors denied an extension […]

Company of the Day – American Outdoor Advertising

Company:  American Outdoor Advertising Headquarters:  2201 E Camelback Road, Suite 620 Phoenix, AZ 85016 Markets: San Diego CA, Las Vegas NV and Phoenix Phone: 602.687.9220 Email:   sales@americanoutdoor.net American Outdoor Advertising is an outdoor advertising company serving the San Diego, Oakland, Las Vegas, and Northern Arizona markets. American offers high profile digitals on high […]

Readers comment on “When is a Contract Not a Contract”

Last Friday Insider explained a decision not to renegotiate a written outdoor advertising contract even though a client threatened to withold future business.  Insider touched a nerve and received lots of comments.  Here’s a selection: “I would have either done what you did, or negotiated a contract extension/other upsell on their […]

Rate This Board by Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

NY assemblywoman wants say in digital sign

The high profile digital billboard in the picture is featured on the New York City DOT twitter page.  Queens Chronicle reports that a New York assemblywoman want to have a say in whether a digital billboard should exist at an approach to the RFK Triborough Bridge.  The assemblywoman claims the […]

Company of the Day: Albro Advertising

Company:  Albro Bench Advertising Markets: New York, Ohio, Pennsylvania Address:  20 W 3rd St, Suite 4, Jamestown, NY  14701 Phone: 716-640-9729 Email: albro2signs@yahoo.com Albro Bench Advertising operates plant of 150 bus benches primarily in Western New York State.  The company’s benches are concentrated in the following communities: James Town, New […]

Billboard Insider Classifieds March 3, 2018

Billboards for sale classifieds cost $120 for 12 months, paid in advance by credit card.  All other classifieds cost $60 for 60 days or $120 for 12 months paid in advance by credit card.  Billboard Insider will write a 200-700 word article publicizing the sale of your billboard plant for an […]