tbo.com reports that the Pasco County Florida commissioners have approved a Clear Channel proposal to take down 28 static billboards in exchange for the right to put up four digital billboards. The digital billboards are scheduled for: US 19 State Road 54 east of Little Road Dale Mabry Highway I-75 […]
Company: Reeves Outdoor Advertising Markets: Texas Headquarters: 11213 March Wren Circle, Flint, TX 75762 Phone: 903-330-4060 Email: ReevesSign@aol.com Reeves Outdoor Advertising has been in the Outdoor Advertising business since 1996. The company operates a billboard plant in East Texas from Dallas to Tyler including Athens and Corsicana. Stuart Reeves is the company’s owner. […]
Here are the results from Clear Channel Outdoor’s 3rd quarter 2017 financials and earnings call powerpoint. Consolidated revenues decreased 3.6% to $669 million during the 3rd quarter of 2017 due to the sale of assets and the impact of foreign exchange movements. Consolidated cashflow decreased 17.6% to $128.2 million […]
Here’s a summary of Outfront Media CFO Donald Shassian’s November 7 presentation at at the 2017 Wells Fargo Securities Media and Telecom Conference. On third quarter revenue growth of 2.5% It was an ok quarter. Local was very strong. Transit was very strong. But national..was not great…It was down 9% […]
The Columbian reports that the Clark County, Washington transit agency C-Tran has voted to terminate a contract for bus advertising with Lamar. The program was projected to generate $857,000 for 2017-2018. “We’re putting an emphasis on the C-tran brand” said a C-Tran spokesman. The decision to cancel the program comes after an […]
Company: Redfish Ads Outdoor Advertising Market: Tulsa Oklahoma Headquarters: PO Box 52275, Tulsa, OK 74152 Phone: 918-260-4235 Email: dax@redfishads.com Redfish Ads was started in 2003 by Daxton Neal after a career in network TV stations, out of home ad agencies and privately owned outdoor companies. Redfish owns 8 static faces and […]
Nancy Fletcher OAAA President and CEO Digital billboards account for $1 of every $7 of out of home (OOH) industry revenue. Like many “new” products in the marketplace, digital billboards have been tested. Scenic America litigated digital billboards, all the way to the US Supreme Court. They lost. One OOH industry principal, […]
Did you know? George Dempster, the inventor of the first garbage dumpster, was born in Knoxville. When it hosted the World Fair in 1982, Knoxville was the smallest city to ever do so. This week’s Geopath Market Spotlight focuses on the Knoxville DMA. Infographics for the top DMAs and much […]
McDonalds is running a unique roadside campaign in the UK. The campaign targets the evening commute. The creative changes based on the speed of traffic. During fast free flowing traffic tantalizing shots of McDonald’s well-loved burgers, fries and shakes are features. When congestion levels rise and traffic slows, the creative […]
By Matthew Noll, EMC Outdoor Think of a wedding cake – close your eyes and picture it in your mind. It probably has several tiers, each one getting a little bit smaller as you move up – right? It turns out that wedding cake is a pretty good model for […]
