What end of term language do you put in your billboard leases? Insider reviews the bad, the good, and the best options. Bad. A firm stop. “This Lease shall be for a term of 20 years commencing on the date shown below.” Insider doesn’t like firm terminations. They give the […]
The Denver Post and 16:9 have written about a welcome sign/digital billboard on Pena Boulevard as you exit the Denver Airport. Panasonic is the sign manufacturer. The $14.5 million cost of the sign was to have been recovered by advertising. the problem was that nobody at the airport did the […]
By Steve Nicklin Vice President of Marketing, OAAA For 10 years the Ad Club of New York has held an annual OOH Day. This year’s OOH:NOW event, a celebration of its 10th anniversary, was an impressive display of the innovative ways OOH has developed over the past decade. Avi Javetz […]
Company: Shipp Outdoor, LLC Headquarters: 2801 Richmond Road #43 Texarkana, TX 75503 Markets: Louisiana, Texas, Arkansas and Oklahoma Phone: 866-99-SHIPP Shipp Outdoor, LLC acquired assets of Whatley Sign Co. of Texarkana, AR in August of 2012. Chad Shipp, President, has been in marketing and media since he graduated high school in 1993 […]
Insider noticed on a LinkedIn post that our friend Wendy Hickey and ArtPop Street Gallery is in the running for a Rare Life Honor which could benefit her non-profit. We can all help by voting for ArtPop and TODAY IS THE LAST DAY FOR VOTING! If you have not voted yet […]
By DJ Jennings, Sales Manager, Outdoorlink I found last week’s Billboard Insider article on preventing vandalism interesting. At Smartlink we have been helping to provide ways of addressing these issues as well. About a year ago we developed a camera system for the purpose of increasing the level of proof […]
The transportation leader of the US House of Representatives praised the FBI’s use of digital billboards as an effective partnership that saves taxpayers’ money and enhances safety. On November 29, Congressman Bill Shuster, R-PA, published a statement in the Congressional Record, commending billboard operators for donating space to help law […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Oakville, Ontario. November 13th, 2017 — Media Resources was recognized for rapid revenue growth, bold innovation and its entrepreneurial spirit with a Technology Fast 50 program award. The Fast 50 program honors 50 Canadian technology companies with the highest revenue-growth percentage over the past four years. Media Resources ranked 45th […]
Billboard Insider Classifieds work: “We have written new insurance business as a result of our ad in Billboard Insider.” Stu Lee, Bassler Insurance “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost […]
