Insider asked a who’s who of the out of home industry for predictions for 2018. What are your predictions for out of home in 2018? Nancy Fletcher, President/CEO, OAAA: The OOH revenue growth trend (now at 30 consecutive months) will continue in 2018 OOH will become more of a core […]
By Ken Klein, Executive Vice President, OAAA Leo Hickman makes high-end violins. And, if you’re lucky, he’ll play one for you . . . foot-tapping old-time fiddle music. Three of Hickman’s grandkids are fiddlers, too: “I love watching them play and grow. I hope someday they will own and play […]
Mark Boidman, Christian Bermel and Brandon Yoshimura of PJ Solomon have prepared a concise 1 page overview of the impact of the tax bill on the Out of Home industry. Good news. Disclaimer This presentation has been prepared solely for informational and illustrative purposes and is not to be […]
Company: The Nashville Sign Market: Tennessee Headquarters: 4505 Harding Pike, Suite 81W, Nashville, Tennessee 37205 Phone: 615-613-6218 The Nashville sign is an iconic billboard which is located at 1615 Broadway at the Broadway/West End Split in downtown Nashville. The sign was originally constructed as a static billboard (see picture on […]
SOUTH BEND, Ind.: There may not be a place to leave milk and cookies, but the newest holiday billboard from Burkhart Advertising Inc. is sure to get Santa’s attention this year. The design features a child-written message to Santa and appears across Burkhart’s expanding digital billboard inventory, aiming to be […]
Billboard Insider Classifieds work: “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost of the ad was reasonable and the response was outstanding.” Jim Moravec, Stott Outdoor “We had over 25 companies inquire […]
Jeff Lee’s GEFT Outdoor has initiated a Reed v Gilbert lawsuit against the city of Westfield, Indiana. GEFT wishes to put up a digital billboard in the city and has sued the city for damages because the city’s content-based sign code prohibits the digital billboard. You can read the complaint here. […]
By Jim Campbell, Executive Vice President, Circle Graphics The answer to this question is hardly – traditional billboards remain as coveted today as the real estate they sit on. Just ask Outfront and Lamar who restructured their legal entities to tap into and extract additional value from their billboards […]
Billboard Insider reader Claude Dicks has asked for an article about the process which makes sure that your sales reps are communicating well with the client and graphic designer. Insider asked Debbie Collvins, Graphic Designer, Billboards, Etc. for her thoughts. You can reach Debbie at debbie@billboardsetcinc.com. What common mistakes to […]
By Chuck Wigger, Safety Director, Lamar Advertising Company, and a member of OAAA’s safety committee. I was (pleasantly) surprised to learn of a change in federal record-keeping requirements for minor injuries. This is good news, which I’m pleased to share. Without fanfare, the US Department of Labor has partially exempted […]
