NEW YORK, — January 11, 2018 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) announced today a campaign for Dogology, Inc., a New York city based virtual dog training startup, that showcases the ability to use augmented reality in out-of-home campaigns, along with out-of-home and mobile advertising creative developed by OUTFRONT’s […]
Company: Venture Outdoor Advertising Markets: Missouri Headquarters: 15664 Barton St., Overland Park, KS 66221 Phone: 913-730-8353 Venture Outdoor Advertising owns 62 billboard structures in Missouri. The company was started in 2013 by Randy Jackson. Prior to starting Venture, Jackson was a VP for CBS Outdoor in Los Angeles and a General Manager […]
Insider wanted to help get the word out to all of you OAAA and Geopath members. OOH is the only form of traditional media producing constant growth in a highly-competitive advertising climate. A critical component of the success of OOH is its ability to produce […]
Courtesy of OAAA Last month AdWeek released its anticipated Top Best Ads of 2017, focusing on creativity and effectiveness. Five out of the 10 included large OOH components. 10) Halo Top “Eat the Ice Cream” Cinema Halo Top, the ice cream produced this grimly amusing, Kubrick-esque robot apocalypse spot, directed by YouTuber Mike Diva. The […]
Some people tell Insider that driverless cars will negatively impact the out of home because driverless cars will have no windows. Insider can’t imaging riding in a windowless vehicle. Insider ran across a couple pictures of Toyota Research Institute’s driverless car in a Mashable article. Looks pretty much like […]
Philadelphia has a 7% tax on outdoor advertising but still wants to squeeze businesses and out of home companies for more. In 2016 the city decided to try to raise $118 million in additional revenue by reassessing 65,000 commercial and industrial properties, leaving 515,000 residential property parcels untouched. A group of […]
Company: Victor Sign Corporation Markets: Greater Chicago, IL Headquarters: 2734 W. Superior St, Chicago, IL 60612 Phone: 773-661-0056 Email: info@victorsignchicago.com Victor Sign Corporation has operated a billboard plant of wallscapes, bulletins and digital signs in Chicago for over 85 years. At one time Victor Sign & Display Company (as it […]
Adams Account Executive Peter Geffert put a great 1 minute video on linked in about a successful poster campaign for Haltermans Toyota. Geffert asked Matt Raymond of Haltermans how the poster campaign is working out and here’s what Raymond said: “It’s been a huge success for us…We had some static […]
Russ Hilliard has over 50 years experience in the out of home, radio and cable TV. Russ is CEO of USA Outdoor and Russ’s son Chris is CEO of CK Outdoor. Insider asked Russ Hilliard to reflect on what he’s learned. Russ, how did you get into the out of […]
Lohud reports that the White Plains County council has approved a new five year deal with Clear Channel Outdoor. Here are the details: Clear Channel is providing 15 digital displays throught the city’s municipal parking system. for the city since 2009. Lease payments will be the greater of 35% of […]
