Insider listened to OAAA VP-Marketing Steve Nicklin’s agency presentation last week. Steve has given the presentation on the value of out of home to over 458 ad agencies. Steve showed this slide summarizing past and projected growth for out of home and other media. Steve’s comment was: “and […]
Other News
Company of the Day – Daily Billboards
Company: Daily Billboards Markets: Florida Headquarters: 215 Osceola St Jacksonville, FL 32204 Phone: 904-281-0000 Daily Billboards owns 16 full size 14 by 48 billboards which can be changed every day in Jacksonville and two mobile billboards. The changeable billboards are not digital but use letters. The Company’s has an affiliate, […]
Lamar and Outfront outperform, CCO underperforms market in 2Q 2018
Lamar and OUTFRONT outperformed and Clear Channel underperformed the stock market for the 3 months ended June 2018. Take a look at this chart. Lamar and Outfront were up 7.4% and 4.3%, respectively for the three months ended June 2018 while the S&P 500 was up only 2.9% for the […]
$7.2 Million Lawsuit Filed In Easton PA Billboard Dispute
The Morning Call is reporting that a subsidiary of Adams Outdoor has sued the City of Easton for $7.2 million in compensatory damages, alleging city officials failed to provide a suitable location for a digital billboard to be installed. To gain some perspective on the dispute, Insider published an article […]
Albuquerque Selects Clear Channel Digitals to Broadcast Emergency Alerts
June 28, 2018 New York, New York – Mayor Tim Keller and Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), a subsidiary of iHeartMedia Inc., today announced that the City of Albuquerque has chosen Clear Channel Outdoor’s digital billboard network to display real-time emergency alerts throughout the metropolitan area. The new […]
Rate This Board By Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently. This week’s rating is provided by Greg […]
Company of the Day: Cuerden Signs
Company: Cuerden Sign Co Markets: Arkansas Headquarters: PO Box 187 Conway, AR 72032-0187 Phone: 501-329-6317 Email: cuerden@swbell.net Cuerden Sign Company was founded in 1920 by Henry Cuerden. The firm originally painted signs. Over time it entered the neon sign and billboard business. The firm is owned and operated by the Burton family. Jasper […]
Out of the Office: Choice Media Bocce Team
Ever play bocce? Brad Tooley of Choice Media says this: Part of our mission statement is to have fun. Occasionally we announce on the speaker for everyone to meet in the lobby for a quick game of bocce. So we have sales people, operations, bookkeepers, graphic artist, etc. that […]
Billboard Insider Classifieds June 30, 2018
“…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. Y’all are awesome” Billboard Insider Classified customer Evan Metrock, Billboard Alerts. “Got several […]
Notable Projects – Catalyst Outdoor
Insider is leading off a new series “Notable Projects” with a story from Catalyst Outdoor. More on this new series and how to participate at the bottom of this article. The challenge, find an innovative way to incorporate a design into the existing landscape while appealing to the surrounding aesthetics. Catalyst […]