Other News

Daktronics revenues down for 4Q fiscal 18.

“While overall results for fiscal 2018 were below expectations, we remain optimistic for the future.”  That’s how digital billboard manufacturer Daktronics CEO Reece Kurtenbach summarized the firm’s fiscal 2018 performance.  Here are the results from last week’s earnings release and seeking alpha earnings call transcript. Sales for the 3 months ended […]

The World’s Most Boring Billboard.

How’d you like to book a 12 year out of home advertising contract?  That’s what the Swedish out of home company Billboard Media has done for a wood products company which wanted to demonstrate the quality of its products.  The company installed deck wood on a billboard in malmo and […]

FOARE Scholarships Awarded to Urban Planners, More Available

The Foundation for Outdoor Advertising Research and Education (FOARE) has awarded scholarships to three graduate students with a future in community planning. The Reagan Family Scholarship Endowment, awarded to graduate students studying city or urban planning or a similar discipline, is intended to help groom a new generation of leaders […]

Company of the Day: Choice Media

Company: Choice Media Markets: Texas Headquarters: 11805 I-27, Amarillo, TX  79119 Phone: 806-352-6585 Email: Info@ChoiceMediaTX.com Choice Media operates a billboard plant in Texas.  Brad and Kristie Tooley formed the company in 1992 by buying a half dozen empty billboard faces with proceeds from the sale of a rental house.   […]

US Out of Home ad revenues trail economy

Good news and bad news for out of home revenue growth. The good news is that US Out of home advertising revenues have increased for 33 straight quarters.  The bad news is that out of home advertising revenues have trailed the US economy for 8 straight quarters.  Here’s the data. […]

Outfront Liveboards Show Stanley Cup Highlights

OUTFRONT Media has partnered with the Washington Metropolitan Area Transit Authority (WMATA) Monumental Sports and Entertainment and the Washington Capitals to share highlights from Stanley Cup games (Washington Capitals vs. Las Vegas Golden Knights) with riders throughout the DC Metrorail system. The campaign is further evidence for how out-of-home, with […]

Creative Outdoor Takes Over Rapid City Benches

Rapid City Journal reports that the Rapid City Council voted 6-2 to permit Creative Outdoor Advertising to install and sell advertisements on in exchange for taking over the management and ownership of the benches.  Here’s a summary of the contract terms: Creative supplies, installs and maintains 75 city transit benches. […]

Company of the Day – Chicago Billboards

Name: Chicago Billboards Headquarters: 10022 Bode Road, Plainsfield IL 60585 Market: Greater Chicago & Northern Indiana Phone: 847-344-2918 Email: info@chicagobillboards.com Todd Sanders is an owner and partner in Chicago Billboards and Insider had the opportunity to ask him a few questions about the company. Todd, How did you get into the […]

Burkhart Engages Indiana Drivers With New Digital Network

By Marc Raybin, Cardinal Communications Strategies Burkhart Advertising is changing the way travelers engage with billboards across Northern Indiana with its bold initiative to install dynamic digital structures across multiple counties. “Our approach has always been methodical, but late last year we saw an opportunity to ramp up our digital […]

So Change Your Sign Code!

A Reno McDonalds wants to replace old outdated menu signs with modern 55 inch digital menu signs.  The new signs will emit less light than the old signs.  There’s a problem.  The smart menu boards are considered digital signs so are not allowed under Reno’s code because they are within […]