(New York, NY, April 23, 2018): The Metropolitan Taxicab Board of Trade (“MTBOT”), the largest taxicab trade association in New York City, has announced a digital taxi top advertising deal with Strong Digital Media, LLC (“STRONG”), a wholly-owned subsidiary of Ballantyne Strong, Inc. (NYSE American: BTN). The deal covers more […]
Company: Blanning Company Markets: Tennessee, Mississippi Headquarters: 1600 Fair House Road, Spring Hill, TN 37174 Phone: 615-587-5969 The Blanning Company owns 159 billboard structures in Tennessee and Mississippi. The company’s signs are concentrated in the following communities: Nashville Memphis Henderson Jackson Lexington Selmer Baxter Brownsville Picayune I-59 I-65 I-40 I-24 Keith Howell is the […]
“Got several calls and sold the trivisions to the first one.” Billboard Insider Classified customer Michael Grace, Ace Outdoor. Billboards for sale ads cost $120 paid in advance by credit card. All other classifieds cost $60 for 60 days or $120 per year paid in advance by credit card. To […]
The IBOUSA convention in Jacksonville wraps up this morning. Chris Cowlbeck and the staff at the IBOUSA know that they run a terrific event! Great location, relevant topics and lots of time for discussion and fun with all the members and vendors who attended. So here 7 takeaways from […]
Borrell Associates tracks local advertising spending in North America and the UK and conducts research on advertising trends. Founder and CEO Gordon Borrell started the company in 2001 after a career in media. Borrell is an entertaining speaker who gave an outstanding talk titled Out of Home’s Changing Role in the […]
London, UK (26 April 2018) – Today, McDonald’s is launching a national digital outdoor campaign that uses MET Office real-time data to bring to life April’s unpredictable weather conditions. In order to take part in Britain’s favourite topic of conversation, Leo Burnett London turned the McDonald’s menu into weather icons […]
Meadow Outdoor recently completed a large 3KW solar lighting system, powering 8 lights on a 14’ x 48’ bulletin near Boardman, OR. This is their second successful solar installation, Insider talked to John Lehman, Operations Manager, at the job site. Is Oregon sunny enough for solar to be economical? how […]
Company: Big Outdoor Markets: Nationwide Headquarters: 2315 Routh Street, Dallas, Texas 75201 Phone: 214-969-5800 Email: info@bigoutdoor.com Big Outdoor owns and operates high profile billboards and wallscapes in major US cities. the company was started in 2013 and is owned by SunTx Capital Partners which has allocated $100 million in capital […]
It’s been a common refrain from the CEO’s of the Big Three on their 2017 earnings transcripts that national sales have been weak, excepting the fourth quarter of 2017 which had political. Insider asked a senior out of home sales executive for her opinion and here’s what she said: “National […]
This week Insider talked with PJ Solomon investment banker Mark Boidman about his recently published book Times Square Everywhere. Boidman argues that out of home will thrive in the future because it’s the only form of media which has a friend in technology. Do recent events (facebook data issues, the implementation of […]
