“…we have received no less than 15 responses the ad you ran for us to sell out Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. Y’all are awesome” Billboard Insider Classified customer Evan Metrock, Billboard Alerts. “Got several […]
Other News
Levi on OOH Collaboration, Standardization and Competition
By Dan Levi EVP-CMO, Clear Channel Outdoor. Five years ago, the idea of an out of home (OOH) media platform that could deliver audience insights to help marketers plan and measure the efficacy of their OOH campaigns was unknown. There was a shared goal of more closely integrating digital and […]
Daktronics revenues down for 4Q fiscal 18.
“While overall results for fiscal 2018 were below expectations, we remain optimistic for the future.” That’s how digital billboard manufacturer Daktronics CEO Reece Kurtenbach summarized the firm’s fiscal 2018 performance. Here are the results from last week’s earnings release and seeking alpha earnings call transcript. Sales for the 3 months ended […]
The World’s Most Boring Billboard.
How’d you like to book a 12 year out of home advertising contract? That’s what the Swedish out of home company Billboard Media has done for a wood products company which wanted to demonstrate the quality of its products. The company installed deck wood on a billboard in malmo and […]
FOARE Scholarships Awarded to Urban Planners, More Available
The Foundation for Outdoor Advertising Research and Education (FOARE) has awarded scholarships to three graduate students with a future in community planning. The Reagan Family Scholarship Endowment, awarded to graduate students studying city or urban planning or a similar discipline, is intended to help groom a new generation of leaders […]
Company of the Day: Choice Media
Company: Choice Media Markets: Texas Headquarters: 11805 I-27, Amarillo, TX 79119 Phone: 806-352-6585 Email: Info@ChoiceMediaTX.com Choice Media operates a billboard plant in Texas. Brad and Kristie Tooley formed the company in 1992 by buying a half dozen empty billboard faces with proceeds from the sale of a rental house. […]
US Out of Home ad revenues trail economy
Good news and bad news for out of home revenue growth. The good news is that US Out of home advertising revenues have increased for 33 straight quarters. The bad news is that out of home advertising revenues have trailed the US economy for 8 straight quarters. Here’s the data. […]
Outfront Liveboards Show Stanley Cup Highlights
OUTFRONT Media has partnered with the Washington Metropolitan Area Transit Authority (WMATA) Monumental Sports and Entertainment and the Washington Capitals to share highlights from Stanley Cup games (Washington Capitals vs. Las Vegas Golden Knights) with riders throughout the DC Metrorail system. The campaign is further evidence for how out-of-home, with […]
Creative Outdoor Takes Over Rapid City Benches
Rapid City Journal reports that the Rapid City Council voted 6-2 to permit Creative Outdoor Advertising to install and sell advertisements on in exchange for taking over the management and ownership of the benches. Here’s a summary of the contract terms: Creative supplies, installs and maintains 75 city transit benches. […]
Company of the Day – Chicago Billboards
Name: Chicago Billboards Headquarters: 10022 Bode Road, Plainsfield IL 60585 Market: Greater Chicago & Northern Indiana Phone: 847-344-2918 Email: info@chicagobillboards.com Todd Sanders is an owner and partner in Chicago Billboards and Insider had the opportunity to ask him a few questions about the company. Todd, How did you get into the […]