Other News

Company of the Day: MV Outdoor

Company: Marin Ventures Outdoor Markets: California Headquarters: 1325 Howard Ave, Suite 816, Burlingame, CA  94010 Phone: 650-343-4789 Email: information@marinventuresllc.com Marin Ventures is a privately held outdoor advertising company which owns signs in California.  The company’s trade name is MV Outdoor.  The company is run by Grant Leschin.  What’s new since we talked last Grant? We had […]

Billboard Insider Grows 45% during 2018

Billboard Insider just finished an outstanding year but don’t take our word for it.  Look at the data.  A 45% increase in site views. 2015 – 23,217 views 2016 – 220,036 views 2017 – 410,000 views 2018 – 598,608 views A big thank you to all of you readers who […]

Billboard Insider Classifieds January 5, 2019

“The response has been excellent.  Excellent investment.”  Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…”  David Buring “FYI, today we got two requests from out of home companies to sign up.  […]

Ian Dallimore’s Predictions for OOH for 2019

Ian Dallimore is the Director of Innovation & Digital Sales Strategy for Lamar Advertising. Ian has three predictions for out of home in 2019:  1.   Programmatic will make a significant impact in the OOH space Programmatic advertising has seen significant year over year growth in the digital OOH space the last […]

Legal Reversal in PA

A three-judge appeals court in Pennsylvania ruled that the presence of billboards can be considered in determining market value for purposes of real estate tax assessment. The appeals ruling in Pennsylvania, entered December 27, 2018, reversed a trial court that said the opposite (April 27, 2017). The case involved schools […]

Outfront Media Dominates Transit Advertising As Brands Flock to Transit Audiences.

NEW YORK, Jan. 3, 2019 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) connects brands and consumers in a majority of the top 10 transit systems in the U.S. by population. Having won or extended major transit advertising contracts in New York, Los Angeles and San Francisco in the past year, OUTFRONT has added […]

Geopath 2018 Year in Review

By Kym Frank, President, Geopath 2018 was an excellent year for the Out-of-Home industry and an exciting one here at Geopath too. As the industry continues to increase its need for data and insights, the launch of our new Geopath Insights Suite is helping buyers and sellers transact in ways […]

Company of the Day: Meadow Outdoor

Company: Meadow Outdoor Markets: Washington, Oregon, California, Idaho, Montana, Wyoming. Headquarters: PO Box 331, The Dalles, OR  97058 Phone: 800-221-4114 Meadow Outdoor is a family-owned, firm started by Joe Zukin in 1968. Joe began his association with the outdoor industry while President of Frontier Village Amusement Park in San Jose, CA in the 1960’s. […]

American Towers and RSA Media

It’s a poorly kept secret that a couple months ago American Towers bought RSA Media, a Boston out of home company with 15 high profile Boston billboard structures. Kalil & Co. confirmed their assistance in negotiating and brokering the RSA Media sale transaction without mentioning the buyer, at the buyer’s […]

Market Woes Impact Public OOH Companies in 4Q 2018

Stock market woes hurt US Out of home operators during the 4th quarter of 2018 although Outfront and Lamar outperformed a dismal market.  2018 was the worst year for the stock market since the 2008 financial crisis.  On an annualized based the stock market was down 57% during the fourth […]