From Stephen Freitas, OAAA Chief Marketing Officer This month, OAAA spotlights the Innovations Committee, asking members: “With the adoption of General Data Protection Regulation (GDPR) in the European Union and concerns about consumer data privacy in the US, how will changes in data use protection and privacy laws impact the OOH […]
Cleveland, Ohio — Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), an indirect subsidiary of iHeartMedia Inc., announced today that its long-time partner, City of Cleveland, through a competitive RFP process, awarded CCA a 10-year contract to continue growing revenues via an innovative […]
Company: Cooper Outdoor Markets: Texas, Southern Coast, Southeast of San Antonio. Headquarters: 115 Waco, Corpus Christi, Texas, 78401 Phone: 361-882-3088 Email: coopersales@cooperoutdoor.com Cooper Outdoor is a locally owned and operated family business which was founded in 1981. The company has 500 billboard locations in Aransas County, Bee County, Jim Wells […]
Insider received a call from an investor with the following question: I bought a piece of property at a distressed sale. There’s a billboard on the property which is leased to an out of home company. There are back taxes due on the property. I want to create an easement […]
Ever wondered who puts up these billboards? The answer is Christian Aid Ministries is a Berlin, Ohio based non-profit organization founded in 1981 to provide a way for Amish, Mennonite and conservative Anabaptist groups to minister to people around the world. Christian Aid Ministries spent $4 million during 2017 on […]
On Tuesday (June 26), the California Senate Committee on Transportation and Housing is scheduled to consider a proposal to authorize a pilot project to allow digital billboards with advertising on California highways. The proposal (AB-1405) calls for 25 digital billboards on highway right of way. If approved by the California […]
Company: Creative Outdoor Markets: United States, Canada. Headquarters: 8875 Hidden River Parkway, Suite 300, Tampa Florida, 33637 Phone: 1-800-661-6088 Email: Admin@CreativeOutdoor.com Creative Outdoor operates a plant of 10,000 pieces of street furniture and bus benches around the United States and Canada. The firm was started in 2000 and has offices […]
Ken Klein, EVP Government Affairs at the OAAA likes to smoke meat. Ken took up grilling when his kids gave him a smoker as a present. Klein smokes meat in all weather. Spareribs anyone? Out of the Office is a Saturday feature describing what out of home execs do on […]
“…we have received no less than 15 responses the ad you ran for us to sell out Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. Y’all are awesome” Billboard Insider Classified customer Evan Metrock, Billboard Alerts. “Got several […]
Insider sat in on Sally Dickerson’s June 20, 2018 OAAA webinar Maximizing Media Plans with OOH. Dickerson is a Managing Director at Benchmarketing, a division of OMG. Her firm has been performing a Benchmarking study for the OAAA using US data from 30 different national brands. A key finding of […]
