Jodi Senese is the Chief Marketing Officer at OUTFRONT Media. She began her career with the New York Subways Advertising and joined OUTFRONT (then TDI) in 1990. Jodi oversees all aspects of marketing including research, advertising, and creative services and is integral in developing new business strategies for OUTFRONT Media. […]
By Steve Nicklin, Vice President of Marketing, OAAA The Ad Club of New York’s annual OOH: NOW conference showcased the many ways data and technology are enhancing OOH’s importance in today’s media plans. What follows is a review of the education and insights offered during this sold-out half-day event. The Ad Club […]
For this month’s Daily Billboard Blog ‘3 of a kind’ we’re shining a spotlight on billboards that have magically come to life to catch the eye of passersby by with a living spectacle that’s very PR friendly. The first festive example is for the 2011 computer-animated movie Arthur Christmas, which had this […]
Company: Logan Communications Market: Massachusetts Headquarters: 129 Border Street, East Boston, MA 02128 Phone: 617-569-8720 Email: info@logancommunications.com Logan Outdoor is a family owned business which was founded in 1980 and operates a billboard plant in the Boston area including a portfolio of prominent displays near Logan Airport. [wpforms id=”9787″] Paid Advertisement
By Andrea Messimer Henley, Director of New Business Development and Marketing at Circle Graphics. 2019 will be a very pivotal year, like it or not. As we shut the door on 2018 we have much to reflect on in the advertising world. We have big tech showing some stress fractures […]
Reprinted with permission of the OAAA Jennifer Berardo attended the OAAA Legal Seminar in November. In her three years at Price, Meese, Shulman & D’Arminio in New Jersey, most of her legal work has involved billboards. Ms. Berardo agreed to share her fresh perspectives on the local permitting process. In medicine, they […]
A federal appeals court ruled in favor of New York City in a long-running First Amendment battle. Mogul Media (Mohammad Malik) and other plaintiffs sued New York City in federal court, arguing zoning discrimination because outdoor ads are allowed at Citi Field ballpark but prohibited elsewhere in Queens. A year […]
Insider wishes to thank the 14 readers who contributed yesterday to the GoFund Campaign to help 7 Stott Outdoor employees whose homes were destroyed by a wildfire. The campaign has raised almost $37,000 from 165 donors towards its $40,000 goal. We’ll get there if 30 more readers contribute $100. You […]
Company: M&M Outdoor Inc. Headquarters: 6473 Cherokee Drive, Indian Head Park, IL 60525 Market: Chicago, Illinois Phone: 708.784.0886 M&M Outdoor offers 21 Billboard locations & wallscapes all around the metro Chicago, Illinois area. Their inventory includes locations near Wrigley Field and the United Center. M&M Outdoor is a member of Geopath and OAAA. […]
On November 8, wildfire destroyed homes of seven employees of Stott Outdoor Advertising in northern California. Two other Stott employees who evacuated are now back in their homes, with longer (hopefully temporary) commuting routes to work. In response to the destruction, Stott General Manager Jim Moravec created a GoFundMe account to help […]
