Other News

Geopath Market Spotlight: Macon

Did you know: There are more Cherry Blossom trees in Macon than there are in Japan. A large tropical storm in 1994 brought so much rain and flooding that Macon temporarily became an island! This week’s Geopath Market Spotlight focuses on the Macon DMA. Infographics for the top DMAs and […]

Company of the Day: Knight Outdoor

Company:  Knight Outdoor Advertising Markets: Georgia, South Carolina Headquarters: 4180 Quail Springs Circle, Martinez, GA  30907 Phone: 706-564-5707 Knight Operates a plant of digital and static billboards in Georgia and South Carolina .  Eric Young is the CEO/Owner.  Steve Crayne of Starting Gate Marketing designed the firm’s website.  Here’s a […]

Unpacking Link Media Acquisitions

Insider has 3 thoughts after reviewing the details of Link Media Outdoor’s Waitt and Key Outdoor acquisitions.  Kalil and Co was the broker on both transactions.  You can find the transaction details in the Boston Omaha September 2018 10Q. Link Media Acquisitions of Waitt and Key (000’s) Now’s a good […]

Who speaks on billboards? It’s a long list.

The billboard-tax lawsuit in Cincinnati shines a spotlight on “billboard speech.” Insider collected samples from around the country, highlighting the diversity of speakers expressing viewpoints and ideas. On November 9, the judge in the Cincinnati billboard-tax case made the court’s injunction against the targeted tax permanent.  A targeted tax on […]

OOH – A Wise Media Investment for the Automotive Category

An OAAA Sales Tip The local automotive dealers and services category is a top-10 OOH category. Perhaps more than ever, OOH offers solid evidence why it should be a component of automotive marketing plans in today’s fragmented media environment. OAAA has produced a presentation (OOH Value in the Automotive Ad Market) reviewing […]

Company of the Day – Klein Outdoor Advertising

Company: Klein Outdoor Advertising Headquarters: 54 Broad Street, Suite L107, Red Bank New Jersey 07701 Market: Eatontown, NJ Phone: 732-450-0505 Email: davidklein@kleinoutdoor.com Klein Outdoor owns and operates a  two-sided 11 X 38 digital structure on Route 35 in Eatontown New Jersey.  The Company has developed and sold over 40 other locations in […]

Reilly: Lamar has $1 billion in dry powder for acquisitions

Sean Reilly was cogent as usual at last week’s Wells Fargo media conference.  Here’s a selection of his comments. On the future We’re positioned very well.  It starts with audience.  People are spending more time stuck in traffic…commute times are getting longer…I don’t see that changing any time soon…A little […]

Landmark Marketing Letter

Seeking Alpha may be calling Landmark Infrastructure a “tech REIT” because 65% of Landmark revenues come from telecom and wireless sites but that hasn’t stopped Landmark from trying to grow the out of home leases and easement portfolio.  Here’s Landmark’s latest marketing letter.   Insider’s take: Landmark is contacting your […]

Company of the Day: Keystone Outdoor

Company: Keystone Outdoor Advertising Markets:  New Jersey, Pennsylvania. Headquarters: PO Box 202, Cheltenham, PA  19012-0202 Phone: (856) 767-5028 Keystone Outdoor is a operates a billboard plant which targets bridges, expressways and suburban roads in Southern New Jersey, Trenton and Philadelphia.  The privately-held firm was started in 1977 by Dominick Cipollini when he secured a […]

Out of the Office: Myron Laible

Myron Laible will retire January 1 after 33 years service at the OAAA.  Myron has been a road warrior for the OAAA, traveling the country to help OAAA members understand and comply with local regulations.   Insider fondly remembers dinner with Myron in downtown Indianapolis and breakfast in Chicago.  Myron says […]