Other News

A Right of First Refusal Clause

Insider recommends a right of first refusal clause in your leases to prevent Landmark Infrastructure or a competitor from suddenly becoming your landlord.  Here’s a pretty thorough right of first refusal clause which Insider inherited in a billboard lease assigned to his company. Right of First Refusal:  If, during the […]

Pigeons and Billboards

A reader recently asked Insider how to keep pigeons off billboards.  We are reprinting a post we wrote a couple years ago on the subject. Insider has problems with pigeons roosting on his Circle City Outdoor billboards.  Lisa Atkinson of Premium Outdoor tells Insider that giant buzzards have a fondness for her billboards.  Insider […]

Billboards Assist in Jayme Closs Case

  By Nicole Randall OAAA Communications Senior Director   When law enforcement is on the lookout for a wanted criminal or a missing person, media publicity is one of the best ways to generate leads. For more than a decade, the OOH industry has worked with the FBI to immediately notify the […]

Company of the Day – Monroe Outdoor

Company: Monroe Outdoor Headquarters: 1109 Hudson Ln., Monroe LA Market: Monroe, LA Phone: 318.388.2323 Email: sales@monroeoutdoor.com In business since 2002, Monroe Outdoor works with their business clients or ad agencies to produce bus wraps, bench ads, and interior bus ads, that build brand awareness. They currently have 20 buses wrapped and […]

Scott Lafoy on Out of Home Acquisitions

Scott LaFoy has learned a thing or two about buying and selling out of home companies in the course of a 34 year out of home career.  He is in charge of Mergers and Acquisitions for Link Media Outdoor.  Prior to that he was a General Manager for Fairway Outdoor […]

Dentsu Aegis Network CEO Nick Brien to Keynote 2019 OOH Media Conference

  January 21, 2019 (Washington, DC) – Dentsu Aegis Network CEO Americas Nick Brien has been confirmed as the Keynote Speaker at this year’s OAAA\Geopath OOH Media Conference + Expo to be held at the Aria Las Vegas May 20-22, 2019. The annual OOH Media Conference + Expo is the […]

Rate This Board By Out of Home Creative

Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great).  Then the designer recommends how to improve the ad.  This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]

Company of the Day: Moreland Signs

Company: Moreland Signs Markets: Alabama, Mississippi, Tennessee, Arkansas Headquarters: 800 market Street, Suite 215, Chattanooga, TN  37402 Phone: 423-756-7767 Email: morelandsigns@yahoo.com Moreland signs operates an outdoor plant in Alabama, Arkansas, Mississippi and Tennessee.  The company’s President is Al Hoke. [wpforms id=”9787″]   Paid Advertisement

Billboard Insider Classifieds January 19, 2019

“The response has been excellent.  Excellent investment.”  Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…”  David Buring “FYI, today we got two requests from out of home companies to sign up.  […]

Burr Smith on Fighting T-Rex

Yesterday digital out of home marketing platform provider Broadsign announced that T-Rex Property AB released Broadsign and Broadsign’s clients, from the T-Rex industry-wide patent infringement campaign. In response, Broadsign has agreed to dismiss its counter lawsuit against T-Rex.  Insider talked with Broadsign CEO Burr Smith Burr, congrats on the settlement. […]