By Gino Sesto, Dash Two Whether you watch “Game of Thrones” or you merely observe with bemusement as your Twitter timeline gets overrun on Sunday nights, there’s no arguing the impact the drama’s had on pop culture. “Thrones” has become an era-defining show, like “Sopranos,” “Dallas” or “I Love Lucy.” […]
Other News
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Company of the Day: Media Choice
Company: Media Choice Market: Texas, Oklahoma, Arkansas and Illinois. Headquarters: 3701 Bee Caves Road, Austin Texas 78746 Phone: 512-693-9905 Email: info@mediachoice.com Media Choice owns and operates over 1000 static and digital faces in Central, South and East Texas, as well as faces in Arkansas, Oklahoma, and the Chicago DMA. The company was started in […]
Billboard Insider Classifieds May 18, 2019
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Four Big Trends in Transportation
(1) Transit ridership declined 2 percent in 2018. (2) Gas prices are down. “Since last Wednesday (May 8),” says AAA, “the national average for unleaded regular gasoline has fallen two cents to $2.86. However, with summer on the horizon, pump prices will likely rebound during the run-up to Memorial Day.” […]
Ian Dallimore: “Our medium has the ability to tell a story every day and now even every minute.”
This week’s Billboard Insider podcast features Lamar Advertising’s Director of Digital Growth Ian Dallimore. Ian talks about what needs to happen for programmatic buying to increase, how an out of home company can effectively use social media and a not-to-be-missed session at next week’s OAAA 2019 show. Here are some […]
Chesterfield County proposes sign code amendment
The Chesterfield Observer reports that Chesterfield County has reached an agreement with Lamar to amend the county’s sign code. The changes are the result of a 7 month process including three public work sessions. Key elements of the agreement include: A cap on the number of billboards in the county […]
IBO Coop Connects with Adomni
Chris Cowlbeck IBOUSA General Manager announced that the IBO COOP Marketplace has been successfully connected to the Adomni Demand Side Platform (DSP) and that IBO’s nationwide inventory of digital screens is now available on the Adomni marketplace advertisers. “We have thoroughly enjoyed the process of connecting Adomni’s large pool […]
Kurt Tingey, Former Clear Channel EVP and CFO, Joins Blip
Provo, Utah Blip, the self-serve, pay-per-blip digital billboard advertising marketplace, is pleased to announce the appointment of Kurt Tingey, former CFO and Executive Vice President of Clear Channel Outdoor to Blip’s leadership team. Kurt will be leveraging his international and industry networks to further accelerate expansion in the US and […]
Company of the Day: SignAd Outdoor
Company: SignAd Outdoor Markets: Texas, Western Louisiana Headquarters: 1010 North Loop, Houston, TX 77009 Phone: 713-861-6013 Email: info@signad.com SignAd Outdoor Advertising is a family-owned and operated private company which was started in 1964. The company operates over 2,200 static and digital billboards in Texas and Southwest Louisiana. The company has […]
