Other News

Billboard Insider Classifieds June 8, 2019

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Jeremy Male: Top of the Funnel is Becoming More Important

Outfront Media CEO Jeremy Male talked about the resurgence of national advertising at the Credit Suisse 21st Annual Communication Conference this week.   Here are the highlights. On the increase in national advertising The big switch for the industry in the last 6-9 months is national…national is coming back.  Over the […]

IBOUSA Creative Challenge Winners

Here are the top three winning entries to the IBOUSA 1st annual creative challenge. 1st place.  Schlitterbahan Water Park.  Designed by Melody Roberts with Out of Home Creative.  Submitted by Landon Jennings Benchmark Outdoor. Roberts tells Insider: “When Benchmark Outdoor commissioned me to design Schlitterbahn Water Park & Resort, they […]

Lamar Executes Weather Triggered Ads for Accutemps

Insider spotted a Lamar ad campaign which uses weather triggered advertising on 6 digital billboards in Baton Rouge on behalf of Accutemp an AC/heating company.  Ian Dallimore, Lamar’s Director of Digital Growth, talked with Insider. Where did the idea come from? Our account executive in Baton Rouge worked with Accutemp’s […]

New and Noted June 7, 2019

Nice article at Mass Transit about how Smartlink’s controllers manage lights at bus shelters.  In addition to monitoring displays Smartlink controllers can control lights, monitor if a solar-powered battery is charged and ping a transit operator to make a maintenance call when a light goes out.  Smartlink controllers can do […]

Company of the Day: StreetSmart Outdoor

Company: StreetSmart Outdoor Markets: Florida, Rhode Island Address: 215 Gordons Corner Road, Manalapan, NJ  07726 Email: info@streetsmartoutdoor.com Phone: 888-468-1414 StreetSmart Outdoor operates a bus shelter, bus bench and trash bin plant in Rhode Island and Florida.  The Rhode Island plant is located throughout the state.  The Florida plant is in […]

Blip Adds $1,100 in Average Monthly Revenue to Digital Billboards

Blip Billboards operates an automated online marketplace selling digital billboard space.  Insider talked with Brent Thomson, co-founder of Blip Billboards at last week’s 2019 OAAA conference. What’s new at the company? We hired a seasoned executive from the out of home space: Kurt Tingley.  We’re super excited to see what […]

IBOUSA Health Sharing Plan is Here

June 5, 2019, Ardmore, Ok — Today, individual associates of IBOUSA can access a health sharing program that offers a new way for people to meet health and wellness needs at a much more affordable price. Health care sharing allows groups of like-minded people to work together towards better health and […]

Adomni Partners with Lamar and Clear Channel Outdoor to Expand Programmatic Out of Home Inventory

LAS VEGAS – Adomni, a leading demand side platform to plan and buy digital out-of-home advertising, announced today partnerships with Clear Channel Outdoor and Lamar Advertising, two of the largest outdoor advertising companies in the world.  With the new additions, Adomni’s out-of-home inventory crossed 70,000 programmatically purchasable digital screens. “We […]