Other News

OOH Celebrates the Return of Netflix’s ‘Stranger Things’

By Nicole Randall OAAA Communications Senior Director Netflix hit series Stranger Things returns for its third season July 4, promising fans “one summer can change everything.” To promote the new season, the series has partnered with major brands to provoke a sense of 1980s nostalgia, a throwback to the decade in which […]

Company of the Day – Tristar Outdoor

  Company: Tristar Outdoor Advertising Headquarters: #7 Industrial Drive, Vandalia, MO 63382 Market:  Northeast Missouri  Phone:  844.825.0630 Email: larry@tristaroutdoor.com Tristar is a family owned business with more than 30 years of experience helping businesses successfully advertise their products and services across the state of Missouri. Their structures include both static and digital […]

Lamar and Sustainability

On Monday’s Billboard Insider podcast, Insider asked Lamar CEO Sean Reilly about sustainability. On Lamar and sustainability  I’m super proud of Lamar’s leadership in the industry around the issue of sustainability.  On this one the credit goes to Bobby Switzer the head of all things production at Lamar…Also to Greg […]

Is Metromedia Binding?

By Michael Wright, Billboard Attorney. Everyone knows that the Supreme Court’s decision in Metromedia, Inc. v. City of San Diego (1981) is the leading case on sign regulation. For 38 years, courts have followed Metromedia’s four-justice plurality opinion in upholding laws that selectively ban offsite commercial signs. But the 4-2-3 […]

Geopath Market Spotlight: Columbus, GA

Did you know: The Battle of Columbus, Georgia (April 16, 1865) was the last battle fo the American Civil war. The inventor of Coca-cola, Dr. John Stith Pemberton, was wounded in the battle of Columbus, Georgia. This week’s Geopath Market Spotlight focuses on the Columbus, Georgia DMA. Infographics for the […]

Company of the Day: Triad Outdoor

Company: Triad Outdoor Markets: North Carolina. Headquarters: 141 Industrial Avenue, Greensboro, NC  27406 Phone: 336-379-8420 Email: dhill@triadinvestmentco.com Triad Investment Company is a family owned North Carolina Corporation located in Greensboro, North Carolina.  Triad has been in a commercial real estate brokerage and development firm in the Piedmont-Triad area of North Carolina […]

12 Questions To Ask During a Sales Call

By Neil Bell, Owner, New South Outdoor When I began in this business, I was fortunate to receive great training from my employer and that early instruction has served me well throughout my career. The most important lesson, by far, was how to conduct an effective sales call. Billboard Insider […]

My Turn: Must-Know News on OOH from OAAA

By Nancy Fletcher OAAA President and CEO As OAAA welcomes new leadership in the fall, I want to take this opportunity at the halfway point of 2019 to share with you “must-know” news about the OOH industry and OAAA. OAAA’s new leader Soon the OAAA Search Committee plans to make […]

Nashville’s Blackbird Media Buys Iconic Atlanta Billboard

  ATLANTA – A Tennessee media company recognized for best-in-market, large format outdoor signage has purchased Atlanta’s most iconic billboard. Blackbird Media today announced the acquisition of the Centennial Olympic Park spectacular billboard, a legacy property of Boardworks Outdoor Advertising Company, Inc. of Atlanta. Terms of the deal were not […]

Company of the Day – Trident Outdoor

Company: Trident Outdoor Headquarters: P.O. Box 443, Beulaville, NC 28518 Market: North Carolina   Founded in 2012, Trident Outdoor is locally owned and operated by Chris Jarman and Jarrett Brown.  Trident owns and operates 34 faces in eastern North Carolina.  The two owner/operators have a combined 30 years of experience in the […]