Company: Big Rig Billboards Headquarters: Shawnee, Kansas Market: Nationwide Phone: 913.638.1521 Email: customer.service@bigrigbillboards.com Have you ever noticed that there are hundreds of thousands of trucks and trailers on America’s roadways with a massive, un-utilized white space. Jeff Joyce did, and started to look for the best solution to turn that […]
Other News
Landmark Shifting Away from Site Acquisitions
Landmark has shifted from lease and easement purchases to higher return, higher growth development initiatives. Here are the results from the third quarter 2019 earnings release and earnings call. Revenue declined by by $3.1 million (17%) to $14.4 million for the three months ended September 30, 2019 due to the […]
Billboard REIT Derby: Lamar Vs. Outfront
Insider’s Take: Insider believes that there is always something to learn when those outside our industry evaluate the industry. Thanks to Arturo Neto, who wrote this article and The Belgian Dentist who produced this article for Seeking Alpha. We have focused on their comparison of Lamar and Outfront, the industries […]
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Vistar Media Named “Best Ad Platform” by Street Fight
New York, NY, November 14, 2019 – Vistar Media, the global leader in programmatic technology for digital out-of-home (DOOH), today announced it was awarded “Best Advertising Platform” for the 2019 Street Fight Innovator Awards. Vistar Media was selected for its demand-side platform (DSP) that unifies workflows for buying DOOH and offers […]
Company of the Day: Big Easy Billbaords
Company: Big Easy Billboards Market: Louisiana Address: 400 Poydras, Suite 900, New Orleans, LA 70130 Phone: 504-930-4161 Email: info@bigeasybillboards.com Big Easy Billboards operates a a fleet of mobile billboard trucks in Louisiana. The company is owned by KL Media Group and is a member of the OAAA. [wpforms id=”9787″] Paid […]
Billboard Insider Classifieds November 16, 2019
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Eccleshare: Out of Home is a GDP Plus Performer
William Eccleshare talked about Clear Channel Outdoor’s growth prospects, plans to reduce leverage and China at the Morgan Stanley Technology, Media and Telecom Conference this week. A selection of his comments. On out of home’s growth prospects. We see outdoor as being a GDP plus performer…Nothing that I can see…in […]
More Out of Home Conference Rooms
Last week Insider did a post on Durden Outdoor’s conference room. We received lots of conference room pics. Here are our favorites. Roland Digital Media’s Cookeville, TN office is filled with old ad memorabilia. The conference room table was originally an off-premise billboard. It advertised the Jaycees world championship rodeo […]
Tech Brands Use OOH to Pledge Privacy Commitments
Responding to consumer interest in privacy, tech brands are using out of home (OOH) media to communicate their respect for privacy. Public opinion research shows strong support among Americans for privacy rights. At the same time, consumers appreciate conveniences of instant communication and sharing, mapping, online shopping, anti-theft devices, and […]