Image Media owns signs near O’Hare Airport runways in Chicago. Insider asked Michael Scheid Jr. to talk about the challenges of developing a billboard near an airport runway. What’s it like to have a billboard near a major airport? Anything within a certain proximity to airports requires approval from the […]
Other News
Company of the Day: Image Media
Company of the Day: IMAGE MEDIA® Company: IMAGE MEDIA® Headquarters: 5101 Darmstadt Rd. Suite A Hillside, IL 60162 Market: Chicago, IL Phone: (312) 988-4600 Contact email: sales@imageoutdoor.com IMAGE MEDIA operates an out of home plant in the Chicago market. The company was started 35 years ago by Michael Scheid Sr. following a career at […]
Billboard Insider Classifieds November 2, 2019
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Steve Nicklin’s 10 Tips for getting more national and regional advertising business.
Steve Nicklin, the OAAA’s VP of Marketing, travels the country making the case for out of home to ad agencies and ad buyers. Here are 10 tips Steve shared on how to get more national and regional advertising business at the fall IBO conference. Be timely and responsive to the […]
Regulatory Roundup November 1, 2019
The Tredyffrin Township Zoning Hearing Board rejected Catalyst Outdoor’s appeal of a decision rejecting a permit for a monument sign at the site of the Clockworks building at Lancaster Avenue (Route 30) and Route 252 in Tredyffrin, Pennsylvania. As part of the project the Clockworks building would have been torn […]
Shadowfencing and Proximity Targeting
(National– October 31, 2019) –do it outdoors media in partnership with Blue Bite have further enhanced their fleet of mobile billboards. The out-of-home (OOH) media company can now offer shadowfencing to advertisers who are looking to reinforce the OOH message digitally. WHAT IS SHADOWFENCING? Shadowfencing is a dynamic geofence that […]
Company of the Day: Mountain Outdoor
Company: Mountain Outdoor Markets: Tennessee Address: 9724 Kingston Pike, Suite 204, Knoxville, TN 37922 Phone: 865-691-4705 Email: jchurch@mountainoutdoor.com Mountain Outdoor operates a billboard company in East Tennessee. Insider talked with Dwight and Justin Church. How did Mountain Outdoor get into the billboard business? Mountain Outdoor started in 1993. We have […]
YESCO and Blip
On yesterday’s Billboard Insider Podcast Pat O’Donnell talked about YESCO’s use of Blip, the automated out of home sales platform. You’ve got something like 46 digital billboards and are using Blip to sell digital space. Talk about YESCO’s partnership with Blip. For disclosure purposes, Dave, we are a very minor […]
6 Finalists Up for 2019 OOH Media Plan Awards
The annual OOH Media Plan Awards program invites competitors to measure their out of home (OOH) planning prowess, striving for top honors. The program celebrates outstanding use of OOH advertising by recognizing strategic placement of messaging, excellent creative design, and proper application and attribution of data. OAAA is delighted to […]
Geopath Market Spotlight: Boise
Did you know: Boise was crowned the number one “Adventure City” in the United States by National Geographic Bike Magazine named Boise as the top mountain biking town in the entire country. This week’s Geopath Market Spotlight focuses on the Boise, Idaho DMA. Infographics for the top DMAs […]