By Dan Levi EVP-CMO, Clear Channel Outdoor Americas Last week, the world of marketing and advertising was focused on Orlando for the ANA Masters of Marketing conference, the annual gathering of the industry’s top marketing professionals, and a universe of media, creative, data, AdTech and MarTech companies. The theme of […]
Lamar is stunting in Pittsburg, Kansas with a billboard which ways “Something cool is coming to Pittsburg.” The first board went up October 14. Another board is going up October 21. A lawsuit filed this week by the River Rouge School District alleges Detroit Mayor Mike Duggan ordered Department of […]
Company: Birdhouse Outdoor Advertising. Markets: Pennsylvania. Address: 1815 Sanderson Ave, Scranton, PA 18509 Phone: 570-499-2868 Email: hello@birdhouseoutdoor.com Birdhouse Outdoor operates a billboard plant in Scranton, Pennsylvania. Ryan Adcroft is one of the firm’s managing partners. Insider talked with Adcroft. Ryan, how did you get into the out of home advertising […]
Earlier this week Insider profiled Atomic Props. Insider asked Atomic Props Director of New Business Development Stacy Colson to talk about process of designing and installing a special effects out of home project. Pre-Project Estimating Process: This is where a potential project is sent to us for estimating. Because the […]
Jay Stoltzfus of Christian Aid Ministries (“CAM”) talked about the company’s billboard buying program at the fall IBOUSA meeting. The Company CAM is a non-profit 501(c)(3) organization which ministers to physical and spiritual needs of people around the world. The company distributes 15-20 million pounds of clothes, Bibles, food and […]
Here are five interesting quotes Insider heard in sessions and conversations during Digital Signage Week. Adomni’s Jonathan Gudai on how automated buying platforms are changing out of home: Less than 10% of the global out of home inventory is digital. That’s going to change. 85% of digital online ads are […]
Outfront Creative Studios has designed a 3D teddy bear on a billboard to promote safety. The teddy bear is a steel frame with a light foam core covered by a thick outer layer of heavy plastic (the same stuff above ground pools are made of). It is extremely durable with […]
Company: Arrington Outdoor Advertising Markets: Texas, Arkansas, Phoenix AZ Headquarters: 2002 S. Stemmons Frwy, Suite 800 Lake Dallas, Texas 75065 Phone: (800) 500-6772 Email: info@arringtonoutdoor.com Arrington Outdoor operates strategic billboard locations along major freeways and rural highways in and around the Dallas Fort Worth area, the second fastest growing metro area in the […]
Today’s podcast guest is Anna Bager, President and CEO of the Out of Home Advertising Association of America. Anna talks about growing up with billboards, why out of home is a hot medium, why she joined the OAAA, where out of home is doing a good job and where it […]
Company: Atomic Props and Effects Products: Billboard Props and Special Effects Address: 895 Hale Ave N, St Paul, MN 55128 Phone: 612-331-1335 Email: stacy@atomicprops.com Atomic Props & Effects is a full-service design & fabrication company. Founded in 1980, the brainchild of Mike Pearson – Atomic Props began as a live […]
