More Miles Driven; Fewer Fatalities Good news for the first half of 2019: vehicle miles driven was up while fatalities declined. Traffic fatalities declined 3.4 percent in the first six months of this year compared to the same period in 2018 Vehicle miles driven increased .8 percent These half-year estimates […]
By Nicole Randall OAAA Communications Senior Director Stock-trading commissions may be fading, but not Charles Schwab’s affection for out of home (OOH) media. During the Oklahoma-Texas college football telecast on FOX October 12, I saw Schwab’s 30-second spot that features multiple OOH formats: bus shelter ad taxi-top ad bus wrap […]
MONTREAL, Canada and Los Angeles, CA. October 23,2019 — Broadsign, the leading digital out-of-home (DOOH) marketing platform, and AdQuick.com, the out of home (OOH) advertising software company backed by Reddit co-founder, Alexis Ohanian, have partnered to integrate the AdQuick platform with the Broadsign Reach SSP. The integration allows media buyers […]
American Tower has entered the out of home business with the purchase of RSA in Boston and some Total Outdoor assets in Boston. Kalil and Company handled the RSA transaction. PJ Solomon handled the Total transaction. The company has been low profile about its investments. No mention of out of […]
Insider sat down with Michael Provenzano, CEO and Co-Founder of Vistar Media, the automated out of home buying platform, during Digital Signage Week. You added several programmatic partners earlier this month. Over the last 8 years we’ve had a Demand Side Platform (“DSP”) for agencies and brands and a supply […]
By Ken Klein OAAA Executive Vice President, Government Affairs A United States Senator from Colorado recently toured the OUTFRONT Media plant in Denver, learning about technology and jobs. This type of political education benefits the entire industry, far beyond Colorado. As a regulated industry, we know the importance of government […]
MINNEAPOLIS-ST. PAUL – October 22, 2019 – Intersection, the leading media and technology company, today announced that it has been awarded a two-year extension of its exclusive partnership with Metro Transit to sell and display advertising across the Twin Cities’s light rail and bus systems. Intersection will continue to manage […]
Company: Azalea Outdoor Advertising Markets: Georgia, South Carolina. Headquarters: 725 Broad Street, Augusta, Georgia, 30901 Phone: 706-564-5707 Azalea Outdoor owns 160 faces in Georgia and South Carolina. The company is owned by the Morris family which originally purchased Naegele Outdoor in 1985 and rebranded it as Fairway Outdoor before selling […]
Rumor has it that private equity fund GTCR has signed an agreement to sell the last remaining Fairway Outdoor markets (Georgia, Alabama, Florida and Kentucky) to Standard Outdoor. Standard Outdoor is a subsidiary of Standard Diversified, the publicly-traded holding company which has investments in out of home, tobacco and insurance. […]
Lamar CEO Sean Reilly was interesting as ever at Adrian Cotterill’s DailyDOOH investor Conference. You need to make this conference part of your Digital Signage Week activities. A selection of Reilly’s comments. On Anna Bager as the new President of the OAAA The journey that brought Anna here started a […]
