We’re taking tomorrow off for Thanksgiving. Billboard Insider has lots to be thankful for: To Outfront Media Real Estate rep Shelli Bergren for being Billboard Insider’s first newsletter subscriber. To Midwood Signs Ron Guercio for being Billboard Insider’s most recent and 2,520th newsletter subscriber. To OAAA President and CEO Anna […]
London, UK (November 26th, 2019) – Today, IG, the leading UK-based financial trading company, has launched a digital Out of Home (DOOH) branding channel to bring breaking news to commuters in the city. A DOOH media first for the financial sector, this long-term initiative is booked to run on JCDecaux’s […]
Did you know: Monroe is the eight largest city in Louisiana. El Dorado has a rich history as an oil “boom town” in the 1920’s. This week’s Geopath market spotlight focuses on the Monroe, Louisiana, El Dorado, Arkansas DMA. Infographics for the top DMAs and much more are available to […]
Company: bMedia Markets: Puerto Rico Phone: 787-593-0960 Email: Hector.horta@bMediagroup.com, Juan.casillas@bmediagroup.com BMedia is the largest out of home provider in Puerto Rico. bMedia is run by Juanchi Casillas and Hector Horta and financially backed by Seaport Capital. Seaport made an equity investment in bMedia in August 2014 and assisted bMedia with the Showtime […]
Todays podcast guest is Claude Dicks, President of Allison Outdoor, an independent out of home company with 1,270 out of home faces and 29 digital billboards in North Carolina and Georgia. Claude talks about moving from radio into out of home, the gun billboard, digital sign conversions, buying easements, sales […]
Insider published in its November 25th edition an article on Caltrans’ Political Sign Restrictions. In particular, Caltrans, a quasi-government transit system, has imposed time restrictions on political advertisements, specifically prohibiting them on its facilities except during the 90 days before an election. Norcal Outdoor Media initiated litigation after Caltrans refused […]
INDIANAPOLIS (November 25, 2019) Vibenomics, provider of place-based audio experience solutions and the industry’s first audio out-of-home (OOH) programmatic advertising marketplace, today announced it has closed $5 million in new funding. The Seed Plus round included current investor High Alpha, with participation from new partners Elevate Ventures and The Ricker […]
Company: Billboards USA Headquarters: 6819 Del Mar Terrace, Naples, FL 34105 Market: Charlotte County, Florida Phone: 941.315.5000 Email: info@billboardsusa.net Billboards USA is a locally owned and operated outdoor company in Charlotte County, Florida. They own and operate 100 advertising faces within Charlotte County as well as DeSoto and Belle Glade. Their structures include a signature, […]
Nearly 75% of Top OOH Advertisers Increased Spend November 22, 2019 (Washington, DC) – Out of home (OOH) advertising revenue rose seven percent in the third quarter of 2019 compared to the previous year, accounting for $1.98 billion, based on figures released by the Out of Home Advertising Association of […]
“Political speech is one of the fundamental important hallmarks of the first amendment. I think limiting political speech to certain timeframes is simply unacceptable.” – NorCal Outdoor Media attorney Joshua Furman Norcal Outdoor Media has filed a federal lawsuit saying that Caltrans restrictions on political ads are unconstitutional. Norcal wants […]
