Other News

Pearl’s Suriel Makes Masks

(Montclair, New Jersey) By day Jose Suriel is Pearl Media’s Art Director, superbly handling a varied potpourri of creative tasks.  But when he has free time, he grabs a needle and thread and sews. “I’ve been sewing for about eight years now. I taught myself how to sew when I […]

Company of the Day: General Outdoor Advertising

Company:  General Outdoor Advertising Markets: California Address: 632 S. Hope Avenue, Ontario, CA  91761 Email: staff@generaloutdoor.com Phone: 909-983-4414 General Outdoor is a family-owned company which was founded in 1954.  General Outdoor operates a network of digital bulletins in San Bernardino and Riverside counties in California. Several of the signs are […]

Insider’s New Book is Available!

Billboard Insider’s Guide to Leases, Easements and Real Estate  is an important resource for anyone in the Out of Home industry.   The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a […]

Billboard Insider Classifieds April 11, 2020

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Who Makes What At Clear Channel

It’s proxy season. Insider reads these dreary documents so you don’t have to.  Three things from Clear Channel Outdoor’s 2020 proxy statement. The board: 33% women and 89% outsiders. Women account for 33% or 3 of the company’s 9 board seats versus an average of 25% of board seats for […]

Three Things About Link Media

Boston Omaha (the parent of Link Media Outdoor) released its 2019 annual letter.  It’s delightful to read an investment document in clear, straightforward jargon-free English.   Contrast this jargon laden non-speak from one of the other public out of home companies “We seek to leverage our leadership position in technology and […]

Geopath on Coronavirus and Out of Home

Yesterday Geopath issued an update on the impact of coronavirus and out of home.   The report shows that commercial traffic (think truck and delivery fleets) remains between 60-90% of normal across the country.  Point this out to your truckstop and trucking company advertisers. Guess which product categories are selling well […]

Link Media Names Conrad Illinois General Manager

Link Media Outdoor is pleased to announce that Evelyn (Evie) Conrad has accepted the position of General Manager of the Illinois market. Evie has been a Senior Account Executive in Link’s Quincy, IL market since the Link acquisition of Key Outdoor. Prior to the Link acquisition, Evie worked as a […]