Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
New York, NY — Intersection, the leading smart cities technology and media company, today announced it is the exclusive digital signage advertising partner for Hudson Yards. Hudson Yards is a new 28-acre neighborhood on Manhattan’s West Side featuring a wide range of culinary destinations, retail offerings, cultural experiences and more. […]
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
“The exceptional results we delivered…primarily in the Americas have been offset by impact of the continued weakness in China’s consumer economy on Clear Media, with their revenues down 20% in 2019.” That’s how Clear Channel Outdoor Worldwide CEO William Eccleshare summarized 4Q 2019 financials. Here are the highlights of Clear […]
Daktronics, the digital billboard maker had increased sales and a net loss for the second quarter of fiscal 2020 (3 months ended February 1, 2020). Here are the highlights from the earnings release and earnings call. Net sales increased 11% to $128 million. Expenses increased by 19% to $140 million […]
NEW YORK, February 26, 2020 – DPAA, the leading global organization driving all digital advertising and content outside the home, announced today that the 2020 Video Everywhere Summit will be held Tuesday, October 13 at a new premier venue: Pier Sixty on Manhattan’s Hudson waterfront. The event will once again […]
Company: Driggers Outdoor Markets: Louisiana Headquarters: 1440 Goodwin Road, Ruston, LA 71270 Phone: 318-251-0244 Driggers Outdoor has over 100 sign locations in Louisiana stretching along I-20 as well as I-49 south from Shreveport. The company is an operator associate of the IBOUSA. Rodney Driggers is the company’s President. Rodney, how did you enter […]
Jesse London has 25 years experience in media sales including 20 years selling out of home. Last week he he gave 6 tips for sales call preparation. Today he highlights 6 traits to succeed in out of home sales. You can reach Jesse at jesselondon1@gmail.com. What are 6 traits needed […]
Insider has written before about the Donor for Dad billboard campaign to find a kidney donor for Formetco Executive Todd Heller. Todd tells Insider that the campaign might have saved the life of a potential kidney donor. We’ll let Todd tell the story. Hello and thank you again to all […]
The Tahoe Regional Planning Agency, Tahoe Fund, and the Lake Tahoe Visitors Authority bought digital billboard space to fight litter. One billboard message displays the hashtag #NoSledLeftBehind (to encourage locals and visitors to keep trails clean). Another billboard promotes picking up after dogs (“Be #1 at picking up #2). “When […]
